February 03, 19710
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CITY OF CUPERTINO, State of California
10300 Torre Avenue, Cupertino, California
Telephone: 252-4505
MINUTES OF THE REGULAR MEETING OF THE ARCHITECTURAL AND SITE
APPROVAL COMMITTEE HELD FEBRUARY 3, 1971 IN THE COUNCIL CHAMBER
CITY HALL, CUPERTINO, CALIFORNIA
Chairman Adams called the meeting to order at 7:41 p.m., after which
he led the flag salute.
Roll Call
Members in attendance: Marquez, McLaren, Ryner (7:52 p.m.) and
Chairman Adams. Also attending: Public Works Director Yarborough
and Recording Secretary Dolores White. Absent: Member Small.
Minutes of the Previous Meetin
1. Approval. of Architectural and Site Approval Minutes
of January 20, 1971.
Chairman Adams requested to abstain from approval of these Minutes
because of his absence from the subject meeting.
In that there were no corrections or additions indicated, it was
moved by Member Marquez and seconded by Member McLaren that the
Minutes of the meeting of. January 20, 1971 be approved as submitted.
The motion was not acted upon at this time, however, because of lack
of quorum.
Written Communications
2. Referral from the County of Santa Clara regarding a
sign located at the southerly side of Stevens Creek
Boulevard and westerly of Foothill Boulevard.
Public Works Director Yarborough introduced this item to the Members
as being for their comments only which would be forwarded to the
County for their information. He explained that the sign proposed
would be advertising gambling activities and was to be erected on an
awning type of structure. He said the footage was within the allowable
range indicated in the ordinance, however, the method of mounting was
not in accordance.
After some discussion, it was agreed among the Members that the sign
was "obscene",was done in very poor taste and should not be allowed
for display within the City of Cupertino.
It was Chairman Adams' feeling the entire building should be upgraded
prior to any type of sign approval and, further, that the sign, itself,
should not be approved as itwas.. He suggested a Minute Order be
initiated to inform the County of the Committee's -concern relative
to the presentation of the sign.
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roll call
approval of
Minutes
postponed
Santa Clara
County sign
referral
discussion
Page 2
sign deemed
unacceptable
HC-51,249
presentation
discussion
Minutes of H--Control? February 3, 1971
Written Communications (continued)
It was so moved by Member Marquez andseconded by Member McLaren with
the following vote being taken.
Ayes: Members Marquez, McLaren and' Chairman Adams
Noes: None
Absent: Members Ryner and Small
Oral Communications
2. None requested.
Mr. Yarborough informed the Committee that the revised tree condition
indicating size, placement, etcetera, would be discussed at the upcoming
City Council and he would, in turn, 'relay the results of that discussion.
Public Hearings
4. Application HC-51,249 - Fed'eral Signs, 1521 Terminal
Avenue, San Jose, 95103, requesting approval of a sign
for Bessie's Delite, 20030 Stevens Creek Boulevard
(replacement of sign faces)i, (Location Map, Ex. 1)
Slides were presented and explained by Public Works Director Yarborough
who indicated the requested approval -had been for copy only. It had
been proposed, he said, replace the'existing lettering describing the
Nite Cap establishment's entertainment with the Bessie's Delite
restaurant sign. He reported that the was not in conformance with
the existing Sign Ordinance and had 1 een previously approved for
the Nite Cap prior to the ordinance enactment. He added that there
is a provision within the ordinance allowing approval of a sign if
subject sign is within the original grant of that enterprise.
Mr. Gene Barber of Federal Signs cane forward representing the .applicant
and described the proposed sign as incorporating the colors of yellow,
dark red, olive green, with black and white lettering. He indicated
the copy would be "Bessie's Delite,'Hong Kong Cuisine, Quick -Service
and Take Out".
It was agreed after some discussioni among the Members that there were. a
number of colors being utilized in 'the proposed sign and that it did
not appear to blend favorably with ;the existing Nite Cap portion which
was to remain.
Concern was indicated by Member Ryner who felt that the building looked
"bleak" as it stood with nothing creative having been done for quite
sometime. He suggested the possibility of additional landscaping being
installed as well as an upgrading 119f the existing signs and offered
his agreement regarding the other Members' comments as to the number of
colors proposed in this sign. '
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Minutes of H-Control, February 3, 1971
Public Hearings (continued)
Dialogue continued during which Mr. Barber explained that the owner
of the Nite Cap was leasing one-half of the building to Mr. Wong for
Bessie's Delite restaurant.
Chairman Adams indicated that there appeared to be some confusion as
to the interpretation of the Sign Ordinance concerning this sign
and suggested that the owner of the Nite Cap be contacted and re-
quested to come before the Committee for discussion of the signs
as well as the suggested improvements to the building front. He
suggested, additionally, that the signs be considered in total rather
than separately as presented,
Member Marquez indicated his agreement with Mr. Ryner's comments as
to the desirability of additional landscaping being placed on the
site, but did not feel that the owner should be asked to change the
entire sign as it would be an undue hardship and unfair. He agreed
that the subject in its entirety should be reviewed with the owner.
Further discussion ensued, wherein the Sign Ordinance was discussed
and it was suggested that an interpretation be obtained from the
City Attorney as to the wording and its application to the sign
under consideration.
It was moved by Member Ryner and seconded by Member McLaren that
hearing of Application No, HC-51,249 be continued to the next regular-
ly scheduled meeting, subject to the following reviews by the City
staff and/or the City Attorney as required: 1) direct a more definite
statement of conformance with the existing ordinances with regard to
the sign complex and the signs as existing within ordinances at the
present location; 2) allow time for the owner to make possible reviews
and suggested improvements with regard to the overall upgrading of the
City of Cupertino's buildings regarding landscaping, signs and general
outward appearance; 3) submit an alternate sign presentation to the
subject Bessie's Delite dinner sign more in keeping with the color
scheme in existence at the present time
Ayes: Members Marquez, McLaren, Ryner and Chairman Adams
Noes: None
Absent: Member Small
It was suggested that the staff contact the owner in order to have him
present at the continued hearing as well as Mr. Barber so that the
establishment can be discussed in its entirety,
In response to the above -mentioned suggestion, Mr. Barber informed
the Committee Members that both Mr. Wong and the owner of the Nite
Cap had planned to be present for discussion but they were both
working during the evening. He then assured the Committee that
both gentlemen would be present at the next meeting.
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Page 3
urther
Dialogue
IC-51,249
:ontinued
Page 4
HC-51,015.7
presentation
HC-51,015.7:
recommended
for approval
January 20th
Minutes
approved
Minutes of H--Control, February 3, 1971ii
Public Hearings (continued)
5. Application HC-,51,015.7 - Federal Signs, 1521 Terminal
Avenue, San Jose, 95103, requesting approval of sign
for Sun n' Soil Natural Foods, Crossroads Shopping
11
Center (replacing copy on Sunburst Natural Foods sign)
(Location Map, Ex. 2)
It was explained by Mr. Yarborough that the location of this sign
had been previously approved by the HrControl Committee and City
Council, however, it was found that the color scheme and copy of
the sign was in conflict with the other businesses in the center
and the owner of the establishment was reapplying with a new face
at this time, Slides were presented for the Committee's information
of the proposed sign location and the'loQo.
In response to an inquiry made by Mrsd. McLaren as to the proposed
location of the sign, Mr. Yarboroughcsaid it would be placed opposite
Mervyn's mall and near the stationery and book store, In further
response to another inquiry by Mrs. McLaren as to the illumina-- :..
tion,it was reported that the sign would have interior illumination.
As there was no further discussion iridir_ated, it was moved by Member
Marquez and seconded by Member Rynerrthat Application No. HC-51,015.7
be recommended for approval subject to the Standard Conditions of
H-Control and the conditions as shown on Exhibit A.
Ayes; Members Marquez, McLaren, Ryner and Chairman Adams
Noes: None
Absent: Member Small
Mr. Barber was informed by Chairman Adams that this application would
be heard by the City Council at their meeting to be held February 16th
and recommended he be available for ''discussion at that time.
Unfinished Business
In view of the fact that a quorum was available, it was suggested by
Member McLaren that the Minutes of the meeting of January 20, 1971
be voted upon at this time,.
i;
It was moved by Member McLaren, seconded by Member Ryner and passed
unanimously that the Minutes of thei'meeting of January 20, 1971 be
approved as submitted.
Member Ryner questioned the result of the tie vote which resulted at
the last meeting, to which Mr. Yarborough responded that the applica-
tion was approved by the City Councfil.
Chairman Adams inquired as to the progress made concerning the structure
located on the roof of The Don's Burger restaurant and the Committee
was advised by the Public Works Director that contact had been made
with the owner. He reported that the owner was instructed to remove
the structure or file a formal application with the City and he agreed
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make the appropriate arrangements.'
Minutes of H-Control, February 3, 1971
Unfinished Business (continued)
Mr. Yarborough reported, in response to an inquiry made by Member Ryne
that the proposed landscaping plan for Mervyn's would be presented to
the Committee in July or August. He commented that discussion of
signalization would be reviewed at that time and it had been suggested
that the plan be presented in its complete form, He concluded by
saying that there appeared to have been a misunderstanding as to
requirements of the City but the owner had agreed to cooperate with
the City in this regard.
It was requested by Chairman Adams that the Monthly Status Chart be
updated to include Mervyn's landscaping as a pending item.
Reference was made to a memorandum recently received from the Planning
Director in reply to Member Small's inquiry as to possible misrepre-
sentation contained in a commercial teal estate sign on Saratoga -
Sunnyvale Road, south of Route 280. It was the opinion of Mr. Sisk,
according to Mr. Yarborough, that the sign properly represented the
potential use of the property and was,therefore, acceptable under
City standards.
New Business
Member McLaren informed the Committee Members that a blood mobile
would be located at the Y.M.C.A. or, Tuesday, February 9, between the
hours of 4:00 p.m. and 7:00 p.m. and asked that donations'be made at
that time as they were urgently needed. She said the Red Cross
Blood Drive was in progress and urged people between the ages of
18 to 61 years to contribute, The last drive, she indicated, was .
not very successful and she hoped this would be a better year.
She concluded by saying that six million units were urgently needed.
Congratulations were offered by the Committee Members to Member McLar
on receiving the Citizen of the Year award recently and Chairman
Adams requested it be made part of the record that, speaking on
behalf of the entire Committee, the Members were very proud that
Mrs. McLaren had received this award.
Member Ryner commented that April lst would be the date for replace-
ment of various members of the City commissions and suggested that
this be published enough in advance that anyone wishing to apply would
have enough time to do so.
Chairman Adams mentioned that Member Small's term as well as his own
were due to expire in April and informed the Members present that he
was undecided at this point in time as to whether or not he would
wish to continue for another four-year term.
It was requested by Mr.'Adams that the staff investigate a sign locat
on the Barclays Bank property (Stevens Creek Boulevard) -advertising
auto service. He said the sign was located along the curb behind
the bank and, as he could remember, had not been approved by the'
Committee.
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varied
reports
presented
miscellaneous
discussion
Page 6
adjournment
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Minutes of H--Controls February 3, 1971�
New Business (continued)
It was also requested that the staff investigate the trash situation
in front of Tate's Country Music establishment in that the accumulation
had become unsightly.
Member McLaren indicated her favorable comments concerning the improve-
ments made recently within the Council Chamber and it was mutually agreed
among the other Members that a fine job had been done on this remodeling.
. I.
Adjournment
i
It was moved by Member McLaren, seconded by Member Marquez and passed
unanimously that the meeting be adjourned.
The meeting was declared adjourned by�Chairman Adams at 8:45 p.m.
APPROVED:
/sl X . J, Adams, Jr.
Chairman
ATTEST:
i
Win, E, Ryder
City Clerk
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