DRC 03-06-08Design Review Committee
March 6, 2008
Cupertino, CA 95014
(408) 777-3308
APPROVED MINUTES OF THE REGULAR MEETING OF THE DESIGN REVIEW
COMMITTEE HELD ON March 6, 2008
ROLL CALL
Committee Members present:
Committee Members absent:
Staff present:
Staff absent:
APPROVAL OF MINUTES:
None
WRITTEN COMMUNICATIONS:
None
Lisa Giefer, Chairperson
Jessica Rose, Commissioner
None
Leslie Gross
Gary Chao
None
POSTPONEMENTS/REMOVAL FROM CALENDAR:
None
ORAL COMMUNICATION:
None
CONSENT CALENDAR:
None
PUBLIC HEARING:
1. Application No.(s): EXC-2008-01
Applicant: Evershine
Location: 19620-19870 Stevens Creek Blvd
Sign Exception to exceed the number of allowed tenant names on a monument sign, to exceed the
allowed maximum sign height and to exceed the number of allowed signs for several tenants as
part of a sign program
Design Reviezv Committee decision final unless appealed.
Staff member Chao went over some history of the previously approved sign exception
applications at the Marketplace Shopping Center. This history was necessary to demonstrate the
reasoning behind this new sign exception application for the wall and monument signs for
tenants at the new Building C part of the shopping center. Due to the shape of the building
some tenants will have several frontage views with which to place advertising signs. Staff
supports the request for additional wall signage for the new tenants. The second aspect of the
sign exception request is for seven tenant names on the monument signs instead of five. Staff
supports this request as well. The design of the monument signs is symmetrical and
2 Design Review Committee
March 6, 2008
aesthetically pleasing. The applicant is also requesting that second story tenants in Building A
be allowed to have 24" signs as opposed to 22" and for Building C tenants to have one sign at
36" and both floor tenants to have signs that are 26" high. The new sign ordinance allows
double row signs to be 36"tall. Staff supports all of the applicant's requested exceptions to
provide continuity with the existing signs at the shopping center with the exception of the 36"
sign for US Bank. The placement of the proposed 36" tall US Bank wall sign is not compatible
with the rest of the signs on the tower element. Staff member Chao also suggested that the
previously approved second sign on top of the existing Merlion sign on the tower of building C
should be reconsidered and that only one sign should be allowed. Chairperson Giefer asked the
applicant several questions about the design aspects of the signs (lighting methods, building
materials, location and landscaping). She asked what the plan would be if the 36" tenant sign
was not approved. The applicant stated that they would place smaller signs in other locations to
provide the tenant with visibility. This tenant has street frontage, so there are other placement
options available to them. She confirmed that the tower signs on Building A could be a
maximum of 24". Staff member Chao explained that the Design Review Committee could also
limit or change those signs to maintain sign continuity between the buildings. Commissioner
Rose commented that she felt the existing signs at the center obscured the building's nice
architecture and looked "busy'. Chairperson Giefer concurred that the center has a lot of
existing signs and looks cluttered.
Chairperson Giefer requested that the following conditions of approval be added to the
resolution: any proposed exposed neon signs shall be reviewed and approved by the Design
Review Committee, Building C's tower element shall only have one additional sign placed
above and centered with the existing "Merlion' sign and shall be no more than 36" in height, all
second story signs at Building A and Building C shall be no more than 24" in height and ground
monument signs shall be permitted to have a maximum of seven tenant names. The
construction and illumination of the ground sign shall be designed to reduce glare either by
thickness of the panels or muted colors.
MOTION: Chairperson Giefer moved to approve EXC-2008-01 with the above listed conditions
SECOND: Commissioner Rose
ABSENT: none
ABSTAIN: none
VOTE: 2-0
2. Application No.(s): EXC-2008-02
Applicant: Michael Abler
Location: 10767 Brookwell Dr
Single Family Residential Exception to construct a portion of a side-yard addition to within five
feet of the north side property line
Design Review Committee decision final unless appealed.
Staff member Gross explained that this lot is unusual in size and angle, so any additions to the
residence will cause encroachment in to the side setbacks. The surrounding homes in the
neighborhood also are irregular in shape and staff has supported other encroachments for non-
conforming lots. The available buildable area on the lot would be very limited because of its
shape if the exception is not granted, therefore, staff supports the application. The applicant
stated that the proposed addition is only about 2 feet deep to expand a very small master
bathroom. Chairperson Giefer clarified the side setbacks at the site and asked to make sure the
fire department will have no objections to the limited space on the side. Commissioner Rose
commented that she felt that the applicant had done a good job in trying to stay within the
3 Design Review Committee
March 6, 2008
setback requirements while dealing with a very difficult lot. Chairperson Giefer agreed and
made mention of some homes in the area have only three feet setbacks.
MOTION: Commissioner Rose moved to approve EXC-2008-02
SECOND: Chairperson Rose
ABSENT: none
ABSTAIN: none
VOTE: 2-0
3. Application No.(s): EXC-2008-03
Applicant: Civic Park, LLC (Amicis)
Location: 10300-10380 S De Anza Blvd., 20490-20530 Town Center Ln.
Sign Exception for a ground sign in the public right of way, to allow for a second wall sign and
for a revision to an approved sign program
Design Review Committee decision final unless appealed.
Staff member Chao explained that in 2005 the Design Review Committee approved a
commercial sign to exceed the maximum allowed height, have blade signs and have directional
signs that are visible from the street. Staff supports the proposed exception to allow the building
directional sign to be in the public right-of-way. The frontage of the building is set back several
feet from the street and surrounded by landscaping, a short cement wall and a fountain.
Because of this setback, commercial tenants have very little visibility from the street. The public
works has reviewed the plans and has requested that the monument sign not be placed in the
public right-of-way corner sight triangle. The Public Works department would like to condition
the approval to include a maintenance agreement and the requirement of a Hold Harmless
Agreement as well. The applicant is also requesting a second wall sign facing Town Center Lane
and De Anza Boulevard. An exception for this sign is necessary as they already have a wall sign
and the monument sign. The building is notched back and Staff feels that the additional signage
will provide them with greater visibility to southbound traffic on De Anza Boulevard. The
proposed sign program change is to allow for 24" sign heights from 18". Staff supports this
change. Staff also recommends changes to the sign program to address lighting, depth of signs
from the wall out and how window signs are measured. Chairperson Giefer suggested an
abandonment clause be added to the resolution. The architect for Amici s stated that the
directional signs are necessary since the public is not aware of the available on site parking. The
building signs will be centered, back lighted and within the 48" height envelope requirements
for the two rows of lettering. He discussed the colors to be used on the sign and showed a
rendering to scale of what the building frontage could look like with full occupancy. The
discussion continued about additional sign needs for future tenants, lighting techniques, colors
and textures to be used for the wall signs and the design and placement of the monument sign.
Michael O'Connor, the director of the Villagio HOA asked for clarifications on what the original
sign letter heights were approved to be. It was explained that the change was to exceed 18" for
double row signs. The sign ordinance has been changed so that the building envelope is now
48". Mr. O'Connor also was concerned that the monument sign was not going tot be visible
from southbound on De Anza Boulevard because of the cement wall and landscaping. Gloria
Tam spoke on behalf of the property owner. She stated that retail tenants need to have a place to
advertise, so a monument sign is essential. Commissioner Rose felt that moving the monument
sign mid-block would be appropriate. Chairperson Giefer asked if precedence was being set by
allowing a ground sing to be located in the public right-of-way. Staff member Chao explained
that there are a few, but they are located in older centers. Chairperson Giefer expressed
concerns about the ground sign. Other businesses were not allowed to have their ground signs
4 Design Review Committee
March 6, 2008
placed so close to the street and didri t want to open the Committee up to numerous sign
exception applications as a result of this monument sign. Chairperson Giefer does not support
the monument sign, however, she does support each De Anza facing tenant having one wall
sign each and corner sign. The blade signs are nicely designed. The wall signs need to be within
the building envelope of the 2008 Sign Ordinance for two lines of lettering. Commissioner Rose
liked the sign designs overall, but couldn't comment on the monument sign since she did not
have the history of the site. The discussion continued with suggestions to other locations where
it might feasible to place the monument sign. Several changes/conditions were made to the
model resolution to support approval of the application such as; the monument sign location
shall be approved by staff and placed on private property, the monument sign shall be
constructed to reduce glare either by thickness of the panels or color, with the exception of
Amici s sign the font/lettering on the monument sign shall be uniform and approved by staff,
each tenant facing De Anza Boulevard shall be allowed only one wall sign, and any signs with
exposed neon require additional review and approval from the Design review Committee. If
the applicant wished to appeal the decision of the Design Review Committee, the application
would be referred for hearing to the Planning Commission.
MOTION: Commissioner Rose moved to approve EXC-2008-03 with the all of the stated
changes incorporated into the resolution
SECOND: Chairperson Giefer
ABSENT: none
ABSTAIN: none
VOTE: 2-0
OLD BUSINESS:
None
NEW BUSINESS:
Changing the time Design Review Committee meets.
The Committee members decided to move the start time of the meetings to 12:30 on the first and
third Thursdays of each month. If an applicant is unable to meet at 12:30, the Design Review
Committee will meet with that applicant prior to the Planning Commission meeting.
Res ectfull(y' Isu9bmitted:
Beth Ebben`
Administrative Clerk
g:planning/DRC Committee/Minutes030608