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HomeMy WebLinkAboutEDC 04-30-2026 MinutesAPPROVED MINUTES ECONOMIC DEVELOPMENT COMMITTEE Thursday, April 30, 2026 At 1:05 p.m. Chair Lin called the Regular Economic Development Committee meeting to order at the Quinlan Conference Room, 10185 North Stelling Road and via Teleconference. ROLL CALL Present: Chair Jane Lin, Vice Chair Selina Kaing, Committee Members Manjari Asawa, Claudio Bono, Jack Carter, Tracy Kosolcharoen, R “Ray” Wang, and Jennifer Yip. Absent: Committee Member Balaram Donthi. APPROVAL OF MINUTES 1.Subject: Approval of the January 29, 2026 Economic Development Committee Meeting Minutes. Recommended Action: Approve the January 29, 2026 Economic Development Committee Meeting Minutes. MOTION: Bono moved and Kaing seconded to approve the January 29, 2026 Economic Development Committee Minutes. The motion carried with the following vote: Ayes: Lin, Kaing, Asawa, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Donthi. Abstain: None. 2.Subject: Approval of the March 27, 2026 Economic Development Committee Meeting Minutes. Recommended Action: Approve the March 27, 2026 Economic Development Committee Meeting Minutes. MOTION: Bono moved and Lin seconded to approve the March 27, 2026 Economic Development Committee Minutes. The motion carried with the following vote: Ayes: Lin, Kaing, Asawa, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Donthi. Abstain: None. POSTPONEMENTS – None ORAL COMMUNICATIONS Economic Development Committee Minutes April 30, 2026 Cathy Helgerson discussed presence of the public at Committee meetings, parking, and the Economic Development Committee’s objectives. PUBLIC HEARINGS – None OLD BUSINESS – None NEW BUSINESS 3. Subject: Economic Development Incentives for Retail, Small Businesses, and Startups. Recommended Action: (1) Receive an update on the findings from the Economic Development Incentives for Retail, Small Businesses, and Startups subcommittee. (2) Provide a follow-up update at a future Economic Development Committee meeting. Written Communications for this item included a presentation. Committee Member Kosolcharoen gave a presentation. Committee Members made comments. Chair Lin opened the public comment period and the following people spoke: • Cathy Helgerson Chair Lin closed the public comment period. MOTION: Kosolcharoen moved and Lin seconded to move the staff recommendation that the Committee: 1. Receive an update on the findings from the Economic Development Incentives for Retail, Small Businesses, and Startups subcommittee. 2. The Economic Development Incentives for Retail, Small Businesses, and Startups subcommittee to provide a follow-up update at a future Economic Development Committee meeting. The motion carried with the following vote: Ayes: Lin, Kaing, Asawa, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Donthi. Abstain: None. 4. Subject: City Event Sponsorships through Public-Private Partnerships. Recommended Action: (1) Receive an update on the findings from the City Event Sponsorships through Public-Private Partnerships subcommittee. (2) Provide a follow-up update at a future Economic Development Committee meeting. Economic Development Committee Minutes April 30, 2026 Economic Development Manager Daniel Degu gave a verbal report. Committee Members asked questions, which staff responded to, and made comments. Chair Lin opened the public comment period and the following people spoke: • Cathy Helgerson Chair Lin closed the public comment period. MOTION: Bono moved and Kosolcharoen seconded to move the staff recommendation that the Committee: 1. Receive an update on the findings from the City Event Sponsorships through Public- Private Partnerships subcommittee. 2. The City Event Sponsorships through Public-Private Partnerships subcommittee to provide a follow-up update at a future Economic Development Committee meeting. The motion carried with the following vote: Ayes: Lin, Kaing, Asawa, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Donthi. Abstain: None. At 2:02 p.m. Committee Member Asawa left the meeting. 5. Subject: Cupertino Summer of Celebrations Shop Local Campaign. Recommended Action: (1) Receive an update on the findings from the Cupertino Summer of Celebrations Shop Local Campaign subcommittee. (2) Provide a follow-up update at a future Economic Development Committee meeting. Committee Member Bono provided a verbal report. Committee Members asked questions, which staff responded to, and made comments. Chair Lin opened the public comment period and the following people spoke: • Cathy Helgerson Chair Lin closed the public comment period. MOTION: Bono moved and Lin seconded to move the staff recommendation that the Committee: 1. Receive an update on the findings from the Cupertino Summer of Celebrations Shop Local Campaign subcommittee. 2. The Cupertino Summer of Celebrations Shop Local Campaign subcommittee to provide Economic Development Committee Minutes April 30, 2026 a follow-up update at a future Economic Development Committee meeting. The motion carried with the following vote: Ayes: Lin, Kaing, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Asawa, Donthi. Abstain: None. 6. Subject: Cupertino Summer of Celebrations Shop Local Campaign. Recommended Action: (1) Receive presentation on marketing and engagement tools for promoting Cupertino before and during the Cupertino Summer of Celebrations Shop Local Campaign. (2) Provide input on the list of marketing and engagement tools for promoting Cupertino before and during the Cupertino Summer of Celebrations Shop Local Campaign. (3) Establish a Fourth of July subcommittee to assist staff with planning a business engagement event for businesses participating in Cupertino’s Summer of Celebrations Shop Local Campaign. Written Communications for this item included a staff presentation. Economic Development Manager Daniel Degu and Public Information Officer Samantha LoCurto gave a presentation. Committee Members asked questions, which staff responded to, and made comments. Committee Members made the following recommendations: • Outreach to Apple to promote campaign during Worldwide Developer Conference. • Promote local businesses at local airports. • Cookie tagging on City webpages to add insights on webpage traffic. • Prioritize promoting local businesses beyond wineries and vineyards. • Utilizing AI for web searches. • Yearly business of the year recognitions. • Utilize AI to make the City website more accessible and enhance user experience. Chair Lin opened the public comment period and the following people spoke: • Cathy Helgerson Chair Lin closed the public comment period. MOTION: Kosolcharoen moved and Bono seconded to move the staff recommendation that the Committee: 1. Receive a presentation on marketing and engagement tools for promoting Cupertino before and during the Cupertino Summer of Celebrations Shop Local Campaign. Economic Development Committee Minutes April 30, 2026 2. Provide input on the list of marketing and engagement tools for promoting Cupertino before and during the Cupertino Summer of Celebrations Shop Local Campaign. 3. Establish a Fourth of July subcommittee to assist staff with planning a business engagement event for businesses participating in Cupertino’s Summer of Celebrations Shop Local Campaign. (This motion was not voted on because the staff recommended action Item No. 3 was not included in the motion). MOTION: Bono moved and Lin seconded to appoint Committee Member Bono and Committee Member Kosolcharoen to the Fourth of July subcommittee with Committee Member Asawa and Committee Member Donthi to have the option to join since they were absent during the Subcommittee formation. The motion carried with the following vote: Ayes: Lin, Kaing, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Asawa, Donthi. Abstain: None. 7. Subject: Review and approval of the Economic Development Committee 2026 Work Plan for a list of potential topics for discussion at the Committee meetings. Recommended Action: Approve the Draft Economic Development Committee 2026 Work Plan. Written Communications for this item included a staff presentation. Economic Development Manager Daniel Degu gave a verbal report. Chair Lin opened the public comment period and the following people spoke: • Cathy Helgerson Chair Lin closed the public comment period. MOTION: Wang moved and Bono seconded to move the staff recommendation approving the Draft Economic Development Committee 2026 Work Plan. The motion carried with the following vote: Ayes: Lin, Kaing, Bono, Carter, Kosolcharoen, Wang, Yip. Noes: None. Absent: Asawa, Donthi. Abstain: None. FUTURE AGENDA SETTING – None. ADJOURNMENT At 3:00 p.m., Chair Lin adjourned the Regular Economic Development Committee Meeting. Economic Development Committee Minutes April 30, 2026 Minutes prepared by: Lindsay Nelson, Administrative Assistant