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HomeMy WebLinkAboutASAC Reso 1257CITY OF CTJPERTINO 10300 Torre Avenue Cupertino, California 95014 RESOLUTION No. 1257 OF THE ARCHITECTURAL AND SITE APPROVAL CCD1 I'ITEE OF THE CITY OF CUPERTINO RECOMMENDING APPROVAL OF AMITS TO VARIOUS PROVISIONS OF THE SIMI ORDINANCE (No. 746) WHEREAS, the City's Sign Ordinance No. 746 was enacted by the City Council on February 22, 1977, and has served the community well during a pericd of intensive development activity; and ? EiREAS, the provisions of said Sign Ordinance remain largely in step with the original objectives leading to its enactment; and wPEAS, Minor modification of certain provisions of said Sign Ordinance have been found necessary in order to remain current with changing ccmmmity design values, and to clarify ambiguities which may cloud fulfillment of the legislative intent of said Ordinance. NOW, THEREFORE, BE IT RESOLVED That the Architectural and Site Approval Committee hereby recommends approval of the text amendments to Ordinance 746 as set forth in the ensuing portions of this Resolution; and That the Architectural and Site Approval Committee requests that the Planning Commission conduct a Public Hearing concerning the subject Sign Ordinance amendments, and that the recommended actions resulting from said Public Hearing be transmitted in timely fashion to the City Council for final enactment. , SECTION 1: GENERAL FINDINGS: The Architectural and Site Approval Committee finds as follows with regard to the proposed Sign Ordinance text amendments enumerated in this Resolution: A) That the proposed amendments are necessary to ensure that the City's approach to sign regulation remains current with evolving ccmmunity design values and with the objective of preserving a viable business climate. B) That the proposed amendments are necessary to clarify ambiguities of language or interpretation so that a more consistent application of the regulations can be made relative to the overall purpose and intent of the Sign Ordinance. C) That the statement of legislative intent appearing in Section 1.03 of Ordinance 746 (and as Section 17.04.020 of the Cupertino Municipal Code) is hereby reaffirmed as the basis upon which the subject text amendments are proposed. RESOLUTION 1257 -- Sign Ordinance Amendments 01/26/87 Page - 2 - SECTION 2: Proposed Text Amendments: A) Ordinance 746, Section 3.02 (Codified Section 17.12.020) 17.12.020 Permit--Required—Exceptions. All signs which are not exempt by Chapter 17.16, or by Sections 17.32.070 or 17.32.080 of this title shall require a sign permit from the City. B) Ordinance 746, Section 6.03.4 — (Codified Section 17.24.080) 17.24.080 Commercial Districts --Ground Signs —Service Stations Service Stations shall be permitted one (1) ground sing regardless of street frontage. A price -sign readerboard shall be incorporated into the service station ground sign and be computed in the face area permitted and shall be kept in use as stipulated by Section 17.36.100. A price sign readerboard may be attached to the wall of the service station building facing the public street in instances where a service station is not identified by a ground sign. Said price sign shall be permitted in addition to any building mounted sign allowed for the site under Section 17.24.050. The number of product prices listed on the ground sign or wall sign display, shall not- exceed six (6). The letter size of said price display shall not exceed the minimum specifications contained in Section 13532 of the Business and Professions Code of the State of California, as amended. C) Ordinance 746, Section 7.12 — (Codified Section 17.28.120) 17.28.120 Sign Program Reauirements. A sign program for certain land use districts, ,as required under Chapter 17.24, is intended to provide sign continuity for multi -tenant, commercial, professional office or industrial structures within the City. Prior to approval of signs within such districts, the owner of the property shall submit a plan for an overall sign program which shall be required for all tenants within the building. B) The information required for an application for a sign program, and which will be a part of the program, is as follows: 1) The signature of the property owner; 2) The sign size, including a formula for length and area for each tenant sign; 3) The color scheme, mounting technique, letter style and size, type of materials, and any other information as may be necessary for adopting the program RESOLUTION 1257 -- Sign Ofdiinance Amendments 01/26/87 Page - 3 - C) Cont'd C. The adoption of a sign program shall be required at the time of the initial construction of a new project. Existing developments in the City which do not have an overall sign program shall be required to adopt one when the first tenant in the project requests a change of face. Thereafter, all subsequent changes of face in the project shall be required to conform to the adopted program. D. As a condition of approval for a sign program required under this Title, the ASAC may authorize a self -administration procedure for major changes to individual tenant signs or freestanding signs, when such changes are implemented in conformance with the adopted sign program. The self -administration procedure option may be granted only to those establishments for which the property owner will act to administer the sign program, or in which an authorized agent or manager has been appointed by the property owner for that purpose, and which have at least three (3) tenants. Under the self -ac ministration procedure, the property owner may approve and implement minor changes to individual sign faces consistent with the site's adopted sign program without further review by the City. The self -administration procedure shall apply only after a sign program is approved, and after each sign authorized under that program is installed in accordance with any required construction permits. The property owner or authorized agent shall asstmie responsibility for disclosure to tenants of the sign program requirements, and shall ensure that changes authorized under the self -administration privilege are consistent with the adopted sign program. The ASAC may initiate a public hearing to revoke any authorized self -administration privilege upon demonstration of substantial and consistent deviation from the approved sign program. D) Ordinance 746, Section 8.01 (Codified Section 17.32.010) 17.32.010 Banners. A. TeIorary banners, pennants or balloons for the purposes of grand openings or special events may be permitted in all commnercial, industrial or residential districts subject to approval of the Planning Director. B. Display of no more than one banner per business annually shall be permitted. In the case of a shopping center, only one banner at one time shall be permitted for the entire development. C. No banner shall be larger than one hundred square feet per side. D. A banner may be display for a maximum of thirty days, with no renewal privileges. RESOLUTION 1257 -- Sign Ordinance Amendments 01/26/87 Page - 4 - D) Cont' d E. A minimum of one hundred dollars cash deposit shall be requires to ensure removal of the sign upon the expiration date specified on the permit. In the event that the sign is not removed within the allotted time, the City shall retain the deposit to cover costs of removing such signs. E) Ordinance 746, Section 8.08 (Codified Section 17.32.080) 17.32.080 Sale, Rent or Leasing Siqns. A. Sale, rent or leasing signs shall be permitted in all zones except residential zones. Signs for residential zones are stated in Section 17.32.070. B. Such signs may include the name of the real estate agent or owner, the address, phone number and any other pertinent information. C. One sign which does not exceed five (5) feet in height and twenty (20) square feet per face with a maximum of two (2) faces is permitted on each parcel. D. A sale, rent or lease sign shall be located and displayed in accordance with the provisions of Chapter 17.28 regarding clearance, obstruction and roof line line level. E. One sign for purposes of sale, rent or leasing shall be permitted for display off premises for those properties which do not have direct lot frontage on a public thoroughfare, or which are flag lots linked to a public thoroughfare by a driveway corridor only. Display of said off premise sign shall be confined to private property, subject to approval and cooperation of the property owner upon whose property the off premise sign is to be located. Said off premise sign shall be allowed in addition to an on premise display authorized under Paragraphs A - D above. Said off premise sign shall have a maximum of two faces, and shall not exceed twenty (20) sq. ft. in area per face, nor exceed a height of five (5) feet. F) Ordinance 746, Section 8.01 (Codified Section 17.32.100) 17.32.100 Temporary and Special Event Signs and Promotional Devices. A. Temporary and other special event signs may be permitted in all zones in the City. This section shall include all forms of temporary signs not already mentioned, and shall require approval of the Planning Director. B. The use of any special promotional device such as search lights, hot air balloons, rides, etc., shall not be permitted without written approval of the Planning Director, who shall review the request in relation to the type of activity and the appropriateness of the activity to the surrounding neighborhood. RESOLUTION 1257 -- Sign Ordinance Amendments 01/26/87 Page - 5 - F) Cont'd C. Each business may be permitted concurrent use of one temporary or special event sign and one special promotional device annually. One additional temporary sign and one additional promotional device may be allowed during the first year of operation for a new business entity for purposes of announcing the grand opening of said business entity. Said sign shall not exceed ten feet in height or fifty square feet per face, with a maximum of two faces. In cases of a shopping center, only one temporary or special event sign may be displayed at any one time. D. Such signs and devices may be displayed for a maxirmzm period of thirty days, without renewal privileges. E. A minimum of one hundred dollars cash deposit shall be required to ensure removal of the sign upon the expiration date specified on the permit. In the event that the sign is not removed within the allotted time, the City shall retain the deposit to cover costs of removing such signs. F. Signs announcing a city-wide event for a citywide organization shall be permitted in the public right-of-way. The length of time such signs are permitted, amount of deposit, and sign size, number and location shall be subject to staff approval. Applications shall include a list of all signs, including each sign's dimensions and street location. In the event that the signs are not removed within the allotted time, the City shall retain the deposit to cover costs of removing said signs. G) Ordinance 746, Section 8.11 '(Codified Section 17.32.110) 17.32. ,110 Window Signs. A. Window signs shall be permitted in all Commercial zones. B) The total area of any window obscured by any combination of permanent and temporary window signs shall not exceed twenty-five (25) percent of the window surface and shall be located within the interior of the building. C) Signs within a window shall be considered temporary if they remain on the window for less than thirty (30) days, and shall not be subject to review. Window signs intended to remain on display for more than thirty days shall be considered permanent window signs. Permanent window signs shall be limited to business identification message content, and shall require approval of the Planning Director or Architectural and Site Approval Committee as the case may be. Permanent window signs may be permitted in addition to any permanent wall sign or signs allowed for a commercial establishment under Section 17.24.050 of this Title. RESOLUTION 1257 -- Sign Ordinance Amendments 01/26/87 Page -6- H) Ordinance 746, Section 10.03 (Codified Section 17.40.050) 17 40.050 Conditions for Continuance of Non -conforming Signs. A. Any non -conforming sign which was legally erected in accordance with the provisions of the Ordinance in effect at the time of erection, or which has a valid permit from the city, shall be permitted to remain until such time as: 1) There is a change in the use of the property that the sign is located on; 2) There are alterations or enlargements to the site or building on said property; or 3) There is expansion, movement or modification of the sign. B. At such time as any of the above mentioned events occur, the sign must be brought into conformance with this title. Any business with a non conforming sign shall not be entitled to an additional sign, unless the non conforming sign is made to comply with the provisions of this title. PASSED AND ADOPTED this 26th day of January, 1987 at a regular meeting of the Architectural and Site Approval Committee of the City of Cupertino, State of California, by the following roll call vote: AYES: MEMBERS: Miller, Chapman, Jackson, Chr. Mann NOES: RIDERS: None ABSTAIN: MEMBERS: None ABSET: MEMBERS: Nobel ATTEST: Ro Cowan Director of Planning f ! Deborah Nobel, Chairwoman Architectural & Site Apprvl. Comm.