CC 03-18-2025. Item No. 10. Second Ranking - Individual Councilmembers_Desk ItemList of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description· Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Economic Development Restore economic development committee, explore Sustainability City Attorney's Small City Attorney's Office 27
1 Economic Development RW grant writer position, attract startups and companies and Fiscal Office/City Manager's
in the tech ecosystem. Strategy Office
Business Explore options to support small businesses, fill empty Sustainability City Manager's Office Medium City Manager's Office 27
2 Economic Development SM Revitalization storefronts, and encourage entry of new forms of and Fiscal
retail to promote revitalization Strategy
Permit Stream lining and Develop a suite of improvements to (1) improve Quality of Life COD Medium Community 27
Simplification for Small Home access to, and (2) speed the processing of permits for Development
Permitting JF Upgrades small home upgrades so as to enhance compliance
and improve overall efficiency.
Financial, Investment, and Review and assess the City's investment policy and Sustainability Administrative Medium Administrative 24
Cashflow Policy Review (TBD best practices with an analysis of quarterly treasurers and Fiscal Services Services
item) report. Strategy
4 Financial Policies LC Establish a cashflow management policy with the goal
to reduce the total percentage in cash from 20% to 2%
and to reduce the total percentage in cash and cash-
equivalent to at most 10%, on par with other cities.
Heart of the City Specific Plan Revise the Heart of the City Specific Plan and relevant Quality of Life COD Large Community 24
Update neighboring planning areas to focus residential growth Development
on major corridors to better support commercial
activity, and an increased tax base as well as the
Heart of the City JR creation of "third spaces" for community building,
while bringing homes, amenities, and jobs closer
together to reduce vehicle miles traveled and improve
the atractiveness of active transportation options.
Update City's Update governing policies and guidelines for all Sustainability COD/City Attorney's Large Community 21
6 Impact Fees SM Impact fees impact fees and Fiscal Office/Public Works Development
Strategy
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmel)lber Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Defensible Impact Fee Nexus With almost every infill project approval and revision, Sustainability COD/City Attorney's Large Community
Study for Traffic Impact Fee, we are losing almost all retail with almost zero and Fiscal Office/Public Works Development
Retail Impact Fee, BMR Impact parking. New units tend to p rovide more town homes, Strategy
Fee rather than much needed smaller starter units or
Impact Fees LC senior flats. With potential challenges to waive impact
fees and design standards, a defensible Nexus study is
necessary to protect the city in order to co llect impact
fees since California Constitution does not allow
unfunded mandates levied on cities.
Water Conservation Policies Reduce irrigation while increasing pollinator Sustainability Public Works Medium Public Works
Environmental/ (replaces city water supporting vegetation (turf conversion). Optimize and Fiscal
Sustainability l<M conservation/ turf conversion) irrigation systems including CUSD use agreement Strategy
sites.
Small Business Revitalization Develop a plan and implementation strategy to Qua I ity of Life City Manager's Office Medium City Manager's Office
Plan support (1) new small business establishment; (2)
9 Economic Development JF preservation of existing small businesses in order to
improve placemaking in the city and the city's revenue
stream.
Blackberry Farms Pool and Eliminate the 100 day restricted operation of BB Quality of Life Parks & Large Parks & Recreation
Picnic Area -CEQA Review Farms picnic area facilities and swimming pool -and Recreation/City
open all year. Current restrictions deprive city of fee Attorney's
revenues, and deprive public access to public facilities. Office/Public
Parks Works/COD SM
List of Priorities - For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Enhance Senior Services Due to the high cost of senior centers, many seniors Qua I ity of Life Parks & Recreation $$ Large Parks & R ecreation 17
have to "age in place", but do still need services
typically provided in senior centers, in addition to
common home maintenance.-
-Utilizing the survey results conducted in 2022 and
2023 to meet the needs of Cupertino seniors
-Consider consultant services similar to Palo Alto or
Saratoga Senior Center to enhance services, while11 Senior Services LC reducing cost to the city.
NOTE: Cupertino Age-Friendly could make a
presentation on the result of 2023 survey, in
collaboration with the city staff.
NOTE: Successful Aging Solutions & Community
Consulting (SASCC), who runs the Saratoga Senior
Center could provide a free gap analysis and feasibility
analysis
Small Business Revitalization Streamline permitting process, explore more themed Sustainability CDD/City Manager's $$ Large Community 15
Ordinance events like restaurant week and bobatino, attract and Fiscal Office/Parks & Development 12 Economic Development RW more festivals, create a sma ll business council, Strategy Recreation
provide regulatory support.
City Properties: Planning for Revisit City Hall/Torre Annex Planning RE Seismic/EOC. Quality of Life Public Works/City $$ Medium Public Works 14
13 City Properties / EOC KM Optimal Use (Formerly City Future planning strategies for Stocklmeir Manager's Office \Properties 2.0} house/garages, Blech House, Blue Pheasant. Goal of
Emergency Operations Review fire, earthquake tornado, active shooter, Sustainability City Manager's $$ Medium City Manager's Office 14
14 Emergency RW Readiness Tsunami, hazardous transport accident policies; and and Fiscal Office/SC County Preparedness ensure EOC is active and functioning with a Strategy Sheriff's Office
Urban Forest Expand tree list review in current CWP to include Qua I ity of Life Public Works/CDD $$ Medium Public Works ( 14
15 Environmental/ Trees SM Program specifics to develop an urban forest plan to increase
trees, landscaping and greenery in all parts of the city
SG Ordinance Update SG Ordinance Qua I ity of Life Public Works/City $ Small Public Works 12
16 SG RW Attorney's Office
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
SFH permitting review process. Improve turnaround times. Set SLA's for staff and Qua I ity of Life COD/City Attorney's $ Medium Community 12
outsourced reviewers, customer service KPl's, Office Development
17 Permitting RW templates to reduce back and forth, internal staff
expertise to reduce consulting expenses. Simplify
permitting for small home upgrades.
Unhoused Policies (Formerly Continue this work program item. Determine best Quality of Life COD/Public Works/City $ Large Community 12
18 Unhoused KM Support for the Un housed 2.0) practices for limited budget smaller cities to manage Attorney's Office/City Development
the unhoused. Review RV practices in surrounding Manager's Office
cities for impacts and potential adoption. Review
Work Program Process Review Work Program History, budget considerations Sustainability City Manager's $ Medium City Manager's Office 11
and timing, key takeaways, best practices, mission and and Fiscal Office/ALL DEPT 19 City Work Program KM vision, goal categories, staff suggestions for process Strategy
improvement and workload management. Include CIP
Leadership Re-establish leadership program in collaboration with Public City Manager's Office $ Small City Manager's Office 11
20 Public Engagement SM Academy neighboring cities and non-profits -to educate the Engagement
public on public policy issues, and encourage new and
participation in city's civic life. Transparency
Enhance Notification Methods * Consider a community meeting requirement for any Public COD/City Manager's $ Medium Community 11
for Development Projects and major project application, especially those requiring a Engagement Office/City Attorney's Development
General Plan Amendments general plan amendment, as some other cities have and Office
21 Public Engagement LC adopted. Transparency
*Consider increasing notification radius from 300 feet
to 500 feet (or even 1000 feet for major projects) for
any project application, especially those requiring a
general plan amendment.
Public Engagement Strategy and Consolidate existing CWP (Attachment B Item 10) and Public COD/City Manager's $$ Large Community 11
Policies in Support of Planning proposed CWP public engagement-related items Engagement Office Development
Initiatives (Attachment B Items 4 and S) to establish more and
focused policies governing public outreach and Transparency \22 Public Engagement JF engagement with respect to General Plan
amendments and rezonings with special consideration
to lessons learned from the 6th RHNA Cycle Housing
Element revision.
Adopt LOS and improve TDM Adopt LOS (Level of Service), in addition to VMT Transportation COD/Public Works/City $$ Large Community 11
23 Transportation LC Accountability (Vehicle Miles Traveled), in any traffic assessment, Attorney's Office Development
since LOS is still a better measure of traffic impact.
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Member Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
Major thoroughfare congestion Study De Anza, Stevens Creek, Stelling, Wolfe, Qua I ity of Life Public Works $$ Large Public Works 11
24 Transportation RW study and road improvements. Homestead, and Bollinger, Road improvement
options include adaptive traffic signals, no turns on
Commercial Diversification Plan Develop a plan and implementation strategy to Qua I ity of Life City Manager's Office $$ Medium City Manager's Office 10
diversify the range and types of medium-sized
businesses operating in the city.
25 Economic Development JF
Urban Forest 10-Year Plan Develop a plan and implementation strategy to Sustainability Public Works/CDD $$ Medium Public Works 10
increase the tree canopy in Cupertino to achieve at and Fiscal
least 30% coverage in every city neighborhood by Strategy
2035 using climate-resilient species.
� 26 Environmental/ Trees JF
Impact Fees Evaluate and realign impact fees. Sustainability CDD/City Attorney's $$$Large Community 10
and Fiscal Office/Public Works Development
27 Impact Fees KM Strategy
Reduce the Scope of Memorial The Memorial Park Plan like other plans tend to Sustainability Parks & $$ Medium Parks & Recreation 10
28 Parks LC Park Plan to under $40M include too many features in one park, which the city and Fiscal Recreation/Public
cannot afford to accommodate. We should reduce the Strategy Works
Active Transportation Plan Continue the existing CWP item. Transportation Public Works $$ Medium Public Works 10
29 Transportation JF l
List of Priorities -For Ranking
#-Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lejld Department(s) Total Ranking Member
Independence Day Celebration Identify and pursue low-hazard alternatives to the Quality of Life Parks & Recreation $$ Large Parks & Recreation 9
Enhancement traditional fireworks presentation if no safe venue for
30 4th of July JF traditional fireworks in Cupertino can be found.
Enhance Art In-Lieu Fee policy Each development project has to dedicate art in-lieu Quality of Life COD/City Manager's $ Medium Community 9
for better engagement fee, but the selection process does not engage the Office/City Attorney's Development
31 Public Engagement LC public to benefit the city as a whole. Explore policies Office/Public
adopted in other cities for better public engagement. Works/ Administrative
NOTE: To expand the current work program item "Art Services
Transparency for Commisison Restore Hybrid Commission Meetings with both Public l&T/ALL DEPTS $ Large Innovation & 8
32 Public Engagement LC Meetings virtual and in-person public comments -with minimal Engagement Technology
staff support. and
Include presentations, design docs in the agenda Transparency
Ad Hoc Senior Establish an ad-hoc senior commission/ Qua I ity of Life Parks & $ Large Parks & Recreation 8
Commission committee/working group to create channels of Recreation/City 33 Senior Services SM communication between the senior population, senior Manager's Office/City
center, senior living facilities -and address concerns Attorney's Office
Night time safety awareness Coordinate public education and potential (private Quality of Life Public Works/SC $ Medium Public Works 8
and/or public) grants for night time safety for County Sheriff's Office
bikes/peds/pets {Fall Bike Fest, SR2S, festivals)
34 Transportation KM
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
General Plan Consider community meetings for any development Public COD/City Manager's $ Medium Community
Community or project that requires a GP amendment. Engagement Office Development
Meetings and
Transparency
Public Engagement SM
SV Hopper Feasibility Determine a future funding source for this grant-Transportation Public Works $ Small Public Works
Transportation KM funded program. Provide two ridership and financial
updates per year. (reworded, but the same)
Tree Planting (replaces Tee List Increase tree canopy on city-owned properties with Sustainability Public Works $$$ Large Public Works
2.0) climate appropriate, preferably suitably CA native and Fiscal
Environmental/ Trees KM trees with volunteer tree-planting opportunities as Strategy
feasible.
Environmental hazards Add Geotracker and DTSC sites to the GIS mapping Public l&T/COD $ Small Innovation &
Environmental/ KM layers in the city to improve public awareness. Engagement Technology
Sustainability and
Transparency
Public Safety -Block Leader and Strengthen Block Leader/Neighborhood Watch Quality of Life City Manager's Office $ Small City Manager's Office 4 Emergency RW Neighborhood Watch programs to ensure the leaders are active and expand Preparedness the coverage of active neighborhoods.
Bicycle Facilities Continue the existing CWP item. Transportation Public Works/Parks & $ Medium Public Works 4 40 Transport ation JF Recreation
Bus Stop Inventory Inventory city bus stops and coordinate with VTA for Transportation Public Works $ Small Public Works 4
41 Transportation KM improvements to seating, shading, and security
(rew orded, but the same)
Lehigh Quarry Continue to monitor quarry activities and present bi-Public COD/City Manager's $$ Medium Community 2
42 Quarry annual updates to Council. Continued collaboration Engagement Office/City Attorney's Development
with County and neighboring cities is recommended. and Office
Transparency
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member .. '
License Plate Readers Deploy city-owned license plate readers and Qua I ity of Life City Manager's Office $$ Small City Manager's Office 1
43 Emergency RW implement policies to allow neighborhood-owned Preparedness ones.
Memorial Park Renovation Reduce plan or place in phases, consider revenue Quality of Life Parks & $$ Medium Parks & Recreation 1
44 Parks RW models such as concessions and services in the mix for Recreation/Public
the park. Works
Strategies to Enhance Sales Tax Develop strategies to improve sales tax revenue, Sustainability City Manager's $$ large City Manager's Office 0
Revenue including, but not limited to: and Fiscal Office/COD/ Administra
-With each infill redevelopment, provide Strategy tive Services/City
transparency on the retai l space and loss in retail Attorney's Office
categories and sales tax revenue
45 Economic Development LC -Find out what businesses generate B2B taxes in
Cupertino and in other cities
-Attract businesses that generate sales taxes to
Cupertino
-Explore potential incentives to attract them to
Cupertino, such as tax breaks or fee wa ivers
City Hall Seismic Determine cost and feasiblility options to deal with Sustainability Public Works/City $$ Medium Public Works 0
Safety Issues City Hall seismic safety: pros and cons of retrofit, and Fiscal Manager's Office
46 Emergency SM remodel, lease temporary facility, purchase a new Strategy Preparedness building. Include plans for Stocklmeir and Torre.
City Hall Retrofit and EOC Implement the previously approved 2022 Council plan Sustainability Public Works/City $ Small Public Works 0
47 Emergency RW Readiness Plan with EOC migration. and Fiscal Manager's Office Preparedness Strategy
Expedite and/or Remove gridlock in construction, repairs and Sustainability CDD $$ large Community 0
streamline building remodeling by streamlining permitting process. When and Fiscal Development
48 Permitting SM permit and inspection processes get cumbersome, they get circumvented. Strategy
permit processes Delays impact property tax and permitting fees
rev enues
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Tax Measures on the 2026 -Real Estate Transfer Tax (similar to Mountain View,Sustainability City Attorney's $$$ Large City Attorney's Office 0
Ballot San Jose and other cities) for large transactions -to and Fiscal Office/ Administrative
capture profits made as a result of upzoning Strategy Services/City
-Head tax (similar to Mountain View and other cities)Manager's Office
49 Taxes/ Revenue LC for large employers or renegotiate tax sharing
agreements
-Sales tax (to be colle cted only if the county takes
away the remaining 0.2S%)
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
(' �conomic Develo�
Economic Development Restore economic development committee, explore Sustainability City Attorney's $$ Small City Attorney's Office 27
RW grant writer position, attract startups and companies and Fiscal Office/City Manager's
in the tech ecosystem. Strategy Office
\_ 1 Business Explore options to support small businesses, fill empty Sustainability City Manager's Office $$ Medium City Manager's Office 27
Economic�SM Revitalization storefronts, and encourage entry of new forms of and Fiscal
retail to promote revitalization Strategy
Permit Streamlining and Develop a suite of improvements to (1) improve� Quality of Life CDD $ Medium Community 27
Simplification for Small Home access to, and (2) speed the processing of permits for Development
3 Permitting JF Upgrades small home upgrades so as to enhance compliance
and improve overall efficiency.
Financial, Investment, and Review and assess the City's investment policy and Sustainability Administrative $$ Medium Administrative 24
Cashflow Policy Review (TBD best practices with an analysis of quarterly treasurers and Fiscal Services Services
item) report. Strategy
Financial Policies LC Establish a cashflow management policy with the goal 4 to reduce the total percentage in cash from 20% to 2%
and to reduce the total percentage in cash and cash-
equivalent to at most 10%, on par with other cities.
Heart of the City Specific Plan Revise the Heart of the City Specific Plan and relevant Quality of Life CDD $$$ Large Community 24
Update neighboring planning areas to focus residential growth Development
on major corridors to better support commercial
activity, and an increased tax base as well as the
5 Heart of the City JR creation of "third spaces" for community building,
while bringing homes, amenities, and jobs closer
together to reduce vehicle miles traveled and improve
the atractiveness of active transportation options.
Update City's Update governing policies and guidelines for all Sustainability CDD/City Attorney's $$$Large Community 21
6 Impact Fees SM Impact fees impact fees and Fiscal Office/Public Works Development
Strategy
#
7
9 (
10
Topic
Impact Fees
-
Environmental/
Sustainability
.,,,-"' Economic Development) ---__.,,
Parks
Proposed By Council Councilmember Submitted Title Member
Defensible Impact Fee Nexus
Study for Traffic Impact Fee,
Retail Impact Fee, BMR Impact
Fee --;. � ,,,_/ 'J h LC
Water Conservation Policies
(replaces city water KM conservation/ turf conversion)
Small Business Revitalization
Plan
JF
Blackberry Farms Pool and
Picnic Area -CEQA Review
SM
List of Priorities -For Ranking
Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
With almost every infill project approval and rev ision, Sustainability CDD/City Attorney's $$Large Community 21
we are losing almost all retail with almost zero and Fiscal Office/Public Works Development
parking. New units tend to provide more town homes, Strategy
rather than much needed smaller starter units or
senior flats. With potential challenges to waive impact
fees and design standards, a defensible Nexus study is
necessary to protect the city in order to collect impact
fees since California Constitution does not allow
unfunded mandates levied on cities.
Reduce irrigation while increasing pollinator Sustainability Public Works $$ Medium Public Works 18
supporting vegetation (turf conversion). Optimize and Fiscal
irrigation systems including CUSD use.agreement Strategy
sites.
Develop a plan and implementation strategy to Qua I ity of Life City Manager's Office $$ Medium City Manager's Office 17
support (1) new small business establishment; (2)
preservation of existing small businesses in order to
improve place making in the city and the city's revenue
strea� .....
H!l'iminate the 100 day restricted operation ofBB---...._,_ Qua I ity of Life Parks & $$$ Large Parks & Recreation 17
Farms picnic area facilities and swimming pool -and Recreation/City
open all year. Current restrictions deprive city of fee Attorney's
revenues, and deprive public access to public facilities. Office/Public c/� pd) Tttn ./-; �J Works/COD ---
� -----
#Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Member Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
Enhance Senior Services Due to the high cost of senior centers, many seniors Quality of Life Parks & Recreation $$ Large Parks & Recreation 17
have to "age in place", but do still need services
typically provided in senior centers, in addition to
common home maintenance.-
-Utilizing the survey results conducted in 2022 and
2023 to meet the needs of Cupertino seniors
-Consider consultant services similar to Palo Alto or
Saratoga Senior Center to enhance services, while11Senior Services LC reducing cost to the city.
NOTE: Cupertino Age-Friendly could make a
presentation on the result of 2023 survey, in
collaboration with the city staff.
NOTE: Successful Aging Solutions & Community
Consulting (SASCC), who runs the Saratoga Senior
Center could provide a free gap analysis and feasibility
analysis
Small Business Revitalization Streamline permitting process, explore more themed Sustainability COD/City Manager's $$ Large Community 15
�Ordinance events like restaurant week and bobatino, attract and Fiscal Office/Parks &Development12RW more festivals, create a small business council,Strategy Recreation
provide regulatory support.
City Properties: Planning for rr RE Seismic/EOC. Qua I ity of Life Public Works/City $$ Medium Public Works 14
13 City Properties/ EOC KM Optimal Use (Formerly City Future planni eir Manager's Office
Properties 2.0) house/garag easant. Goal of
Emergency Operations Review fire, earthquake tornado, active shooter, Sustainability City Manager's $$ Medium City Manager's Office 14
14 Emergency RW Readiness Tsunami, hazardous transport accident policies; and and Fiscal Office/SC CountyPreparednessensure EOC is active and functioning with a Strategy Sheriff's Office
Urban Forest Expand tree list review in current CWP to include Qua I ity of Life Public Works/COD $$ Medium Public Works 14
15 Environmental/ Trees SM Program specifics to develop an urban forest plan to increase
tre ap.il:lg..a!>d gre1anery in all piiirts of the city
SG rdinance Update 5G Ordinance Quality of Life Public Works/City $ ma u lie Works ....
16 5G RW � /41/' I��Attorney's Office
List of Priorities -For Ranking
# Topic Proposed By Council
Member Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) TOt!'II Ranking
SFH permitting review process. Improve turnaround times. Set SLA's for staff and Quality of Life COD/City Attorney's $ Medium Community 12
outsourced reviewers, customer service KPl's, Office Development
17 Permitting RW templates to reduce back and forth, internal staff
expertise to reduce consulting expenses. Simplify
permitting for small home upgrades. . .. ,
Un housed Policies (Formerly Continue this work program item. Determine best Qua I ity of Life COD/Public Works/City $ Large Community 12
18 Unhoused KM Support for the Un housed 2.0} practices for limited budget smaller cities to manage Attorney's Office/City Development CD the unhoused. Review RV practices in surrounding Manager's Office
cities for impacts and potential adoption. Review
Work Program Process Review Work Program History, budget considerations Sustainability City Manager's $ Medium City Manager's Office 11
and timing, key takeaways, best practices, mission and and Fiscal Office/ALL DEPT 19 City Work Program KM vision, goal categories, staff suggestions for process Strategy
improvement and workload management. Include CIP
Leadership Re-establish leadership program in collaboration with Public City Manager's Office $ Small City Manager's Office 11
20 Public Engagement SM Academy neighboring cities and non-profits -to educate the Engagement
public on public policy issues, and encourage new and
participation in city's civic life. Transparency
Enhance Notification Methods *Consider a community meeting requirement for any Public COD/City Manager's $ Medium Community 11
for Development Projects and major project application, especially those requiring a Engagement Office/City Attorney's Development
General Plan Amendments general plan amendment, as some other cities have and Office
21 Public Engagement LC adopted. Transparency
*Consider increasing notification radius from 300 feet
to 500 feet (or even 1000 feet for major projects} for
any project application, especially those requiring a
general plan amendment.
Public Engagement Strategy and Consolidate existing CWP (Attachment B Item 10} and Public CDD/City Manager's $$ Large Community 11
Policies in Support of Planning proposed CWP public engagement-related items Engagement Office Development
Initiatives (Attachment B Items 4 and 5) to establish more and
focused policies governing public outreach and Transparency
22 Public Engagement JF engagement with respect to General Plan
amendments and rezonings with special consideration
to lessons learned from the 6th RHNA Cycle Housing
Element revision.
Adopt LOS and improve TDM Adopt LOS (Level of Service}, in addition to VMT Transportation COD/Public Works/City $$ Large Community 11
23 Transportation LC Accountability (Vehicle Miles Traveled}, in any traffic assessment, Attorney's Office Development
since LOS is still a better measure of traffic impact.
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department{s) Total Ranking Member
Major thoroughfare congestion Study De Anza, Stevens Creek, Stelling, Wolfe, Qua I ity of Life Public Works $$ Large Public Works 11
24 Transportation RW study and road improvements. Homestead, and Bollinger, Road improvement
options include adaptive traffic signals, no turns on
Commercial Diversification Plan Develop a plan and implementation strategy to Qua I ity of Life City Manager's Office $$ Medium City Manager's Office 10
diversify the range and types of medium-sized
businesses operating in the city.
25 Economic Development JF
Urban Forest 10-Year Plan Develop a plan and implementation strategy to Sustainability Public Works/CDD $$ Medium Public Works 10
increase the tree canopy in Cupertino to achieve at and Fiscal
least 30% coverage in every city neighborhood by Strategy
2035 using climate-resilient species.
26 Environmental/ Trees JF
/ /Impact Fees Evaluate and realign impact fees. Sustainability CDD/City Attorney's $$$ Large Community 10
and Fiscal Office/Public Works Development
27 KM Strategy
Reduce the Scope of Memorial The Memorial Park Plan like other plans tend to Sustainability Parks & $$ Medium Parks & Recreation 10
28 Parks LC Park Plan to under $40M include too many features in one park, which the city and Fiscal Recreation/Public
cannot afford to accommodate. We should reduce the Strategy Works
Active Transportation Plan Continue the existing CWP item. Transportation Public Works $$ Medium Public Works 10
29 Transportation JF
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Independence Day Celebration Identify and pursue low-hazard alternatives to the Quality of Life Parks & Recreation $$ Large Parks & Recreation 9
Enhancement traditional fireworks presentation if no safe venue for
30 4th of July JF traditional fireworks in Cupertino can be found.
Enhance Art In-Lieu Fee policy Each development project has to dedicate art in-lieu Quality of Life CDD/City Manager's $ Medium Community 9
for better engagement fee, but the selection process does not engage the Office/City Attorney's Development
31 Public Engagement LC public to benefit the city as a whole. Explore policies Office/Public
adopted in other cities for better public engagement. Works/ Administrative
NOTE: To expand the current work program item "Art Services
Transparency for Commisison Restore Hybrid Commission Meetings with both Public l&T/ALLDEPTS $ Large Innovation & 8
32 Public Engagement LC Meetings virtual and in-person public comments -with minimal Engagement Technology
staff support. and
Include presentations, design docs in the agenda Transparency
Ad Hoc Senior Establish an ad-hoc senior commission/ Qua I ity of Life Parks & $ Large Parks & Recreation 8
Commission committee/working group to create channels of Recreation/City 33 Senior Services SM communication between the senior population, senior Manager's Office/City
center, senior living facilities -and address concerns Attorney's Office
Night time safety awareness Coordinate public education and potential (private Quality of Life Public Works/SC $ Medium Public Works 8
and/or public) grants for night time safety for County Sheriff's Office
bikes/peds/pets (Fall Bike Fest, SR2S, festivals)
34 Transportation KM
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
General Plan Consider community meetings for any development Public CDD/City Manager's $ Medium Community 7
Community or project that requires a GP amendment. Engagement Office Development
Meetings and
Transparency
35 Public Engagement SM
SV Hopper Feasibility Determine a future funding source for this grant-Transportation Public Works $ Small Public Works 6
funded program. Provide two ridership and financial 36 Transportation KM updates per year. (reworded, but the same) .,, Z. t./J 11)��� OJ#;
Tree Planting (replaces lee List Increase tree canopy on city-owne d properties with Sustainabilitef Public Works $$$ Large Public Works 5
2.0) cl imate appropriate, preferably suitably CA native and Fiscal
37 Environmental/ Trees trees with volunteer tree-planting opportunities as Stra tegy KM feasible.
Environmental hazards Add Geotracker and DTSC sites to the GIS mapping Public l&T/CDD $ Small Innovation & 5
38 Environmental/ KM layers in the city to improve public awareness. Engagement Tech nology
Sustainability and
Transparency
Public Safety -Block Leader and Strengthen Block Leader/Neighborhood Watch Quality of Life City Manager's Office $ Small City Manager's Office 4
39 Emergency RW Neighborhood Watch programs to ensure the leaders are active and expand Preparedness the coverage of active neighborhoods.
Bicycle Facilities Continue the existing CWP item. Transportation Public Works/Parks & $ Medium Public Works 4 40 Transportation JF Recreation
Bus Stop Inventory Inventory city bus stops and coordinate with VTA for Transportation Public Works $ Small Public Works 4
41 Transportation KM improvements to seating, shading, and security
(reworded, but the same)
Lehigh Quarry Continue to monitor quarry activities and present bi-Public CDD/City Manager's $$ Medium Community 2
42 Quarry SM annual updates to Council. Continued collaboration Engagement Office/City Attorney's Development
with County and neighboring cities is recommended. and Office
Transparency
#
43
44
45
46
47
48
' '
Topic
Emergency
Preparedness
Parks
Economic Development
Emergency
Preparedness
Emergency
Preparedness
Permitting
Proposed By Council Councilmember Submitted Title Member
License Plate Readers
RW
Memorial Park Renovation
RW
Strategies to Enhance Sales Tax
Revenue
LC
City Hall Seismic
Safety Issues
SM
City Hall Retrofit and EOC
RW Readiness Plan
Expedite and/or
streamline building
SM permit and inspection
permit processes
List of Priorities -For Ranking
Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
Deploy city-owned license plate readers and Qua I ity of Life City Manager's Office $$ Small City Manager's Office 1
implement policies to allow neighborhood-owned
ones.
Reduce plan or place in phases, consider revenue Quality of Life Parks & $$ Medium Parks & Recreation 1
models such as concessions and services in the mix for Recreation/Public
the park. Works
Develop strategies to improve sales tax revenue, Sustainability City Manager's $$ Large City Manager's Office 0
including, but not limited to: and Fiscal Office/COD/ Administra
-With each infill redevelopment, provide Strategy tive Services/City
transparency on the retail space and loss in retail Attorney's Office
categories and sales tax revenue
-Find out what businesses generate 828 taxes in
Cupertino and in other cities
-Attract businesses that generate sales taxes to
Cupertino
-Explore potential incentives to attract them to
Cupertino, such as tax breaks or fee waivers
Determine cost and feasiblility options to deal with Sustainability Public Works/City $$ Medium Public Works 0
City Hall seismic safety: pros and cons of retrofit, and Fiscal Manager's Office
remodel, lease temporary facility, purchase a new Strategy
building. Include plans for Stocklmeir and Torre.
Implement the previously approved 2022 Council plan Sustainability Public Works/City $ Small Public Works 0
with EOC migration. and Fiscal Manager's Office
Strategy
Remove gridlock in construction, repairs and Sustainability CDD $$ Large Community 0
remodeling by streamlining permitting process. When and Fiscal Development
processes get cumbersome, they get circumvented. Strategy
Delays impact property tax and permitting fees
revenues
List of Priorities - For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Tax Measures on the 2026 -Real Estate Transfer Tax (similar to Mountain View, Sustainability City Attorney's $$$ Large City Attorney's Office 0
Ballot San Jose and other cities) for large transactions -to and Fiscal Office/ Administrative
capture profits made as a result of upzoning Strategy Services/City
-Head tax (similar to Mountain View and other cities)Manager's Office
49 Taxes/ Revenue LC for large employers or renegotiate tax sharing
agreements
-Sales tax (to be collected only if the county takes
away the remaining 0.2S%)
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Economic Development Restore economic development committee, explore Sustainability City Attorney's Small City Attorney's Office 27
Economic Development RW grant writer position, attract startups and companies and Fiscal Office/City Manager's
in the tech ecosystem. Strategy Office
Business Explore options to support small businesses, fill empty Sustainability City Manager's Office Medium City Manager's Office 27
2 Economic Development SM Revitalization storefronts, and encourage entry of new forms of and Fiscal
retail to promote revitalization Strategy
Permit Streamlining and Develop a suite of improvements to (1) improve Quality of Life CDD Medium Community 27
Simplification for Small Home access to, and (2) speed the processing of permits for Development
3 Permitting JF Upgrades small home upgrades so as to enhance compliance
and imp rove overall efficiency.
Financial, Investment, and Review and assess the City's investment policy and Sustainability Administrative Medium Administrative 24
Cashflow Policy Review (TBD best practices with an analysis of quarterly treasurers and Fiscal Services Services
item} report. Strategy
4 Financial Policies LC Establish a cashflow management policy with the goal
to reduce the total percentage in cash from 20% to 2%
and to reduce the total percentage in cash and cash-
equivalent to at most 10%, on par with other cities.
Heart of the City Specific Plan Revise the Heart of the City Specific Plan and relevant Quality of Life CDD Large Community 24
Update neighboring planning areas to focus residential growth Development
on major corridors to better support commercial
activity, and an increased tax base as well as the
5 Heart of the City JR creation of "third spaces" for community building,
while bringing homes, amenities, and jobs closer
together to reduce vehicle miles traveled and improve
the atractiveness of active transportation options.
Update City's Update governing policies and guidelines for all Sustainability COD/City Attorney's Large Community
6 Impact Fees SM Impact fees impact fees and Fiscal Office/Public Works Development
Strategy
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
Defensible Impact Fee Nexus With almost every infill project approval and revis ion, Sustainability CDD/City Attorney's Large Community
Study for Traffic Impact Fee, we are losing almost all retail with almost zero and Fiscal Office/Public Works Development
Retail Impact Fee, BMR Impact parking. New units tend to provide more town homes, Strategy
Fee rather than much needed smaller starter units or
� Impact Fees LC senior flats. With potential challenges to waive impact
fees and design standards, a defensible Nexus study is
necessary to protect the city in order to collect impact
fees since California Constitution does not allow
unfunded mandates levied on cities.
Water Conservation Policies Reduce irrigation while increasing pollinator Sustainability Public Works Medium Public Works
Environmental/ (replaces city water supporting vegetation (turf conversion). Optimize and Fiscal KM Sustainability conservation/ turf conversion) irrigation systems including CUSD use agreement Strategy
sites.
Small Business Revitalization Develop a plan and implementation strategy to Quality of Life City Manager's Office Medium City Manager's Office
Plan support (1) new small business establishment; (2)
9 Economic Development JF preservation of existing small businesses in order to
improve placemaking in the city and the city's revenue
stream.
Blackberry Farms Pool and Eliminate the 100 day restricted operation of BB Qua I ity of Life Parks & Large Parks & Recreation
Picnic Area -CEQA Review Farms picnic area facilities and swimming pool -and Recreation/City
open all year. Current restrictions deprive city offee Attorney's
revenues, and deprive public access to public facilities. Office/Public
Works/CDD Parks
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Member Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
Enhance Senior Services Due to the high cost of senior centers, many seniors Qua I ity of Life Parks & Recreation $$ Large Parks & Recreation 17
have to "age in place", but do still need services
typically provided in senior centers, in addition to
common home maintenance.-
-Utilizing the survey results conducted in 2022 and
2023 to meet the needs of Cupertino seniors
-Consider consultant services similar to Palo Alto or
Saratoga Senior Center to enhance services, while11 Senior Services LC reducing cost to the city.
NOTE: Cupertino Age-Friendly could make a
presentation on the result of 2023 survey, in
collaboration with the city staff.
NOTE: Successful Aging Solutions & Community
Consulting (SASCC), who runs the Saratoga Senior
Center could provide a free gap analysis and feasibility
analysis
Small Business Revitalization Streamline permitting process, explore more themed Sustainability COD/City Manager's $$Large Community 15
Ordinance events like restaurant week and bobatino, attract and Fiscal Office/Parks & Development 12 Economic Development RW more festivals, create a small business council, Strategy Recreation
-----1------provide regulatory support.
�
C)y Properties j<EfII:_ _;) City Properties: Planning for Re.vi-sit-J;jtyd:!.aJI/-T-0rre-Annex-P-la-Rn.i.ng..R-E--Set51nic1 E O C. Qua I ity of Life Public Works/City $$ Medium Public Works 14
Optimal Use (Formerly City Future planning strategies for Stocklmeir Manager's Office
Properties 2.0) house/garages, Blech House, Blue Pheasant. Goal of
-....._ --Emergency Operations Review fire, earthquake tornado, active shooter, Sustainability City Manager's $$ Medium City Manager's Office 14
14 Emergency RW Readiness Tsunami, hazardous transport accident policies; and and Fiscal Office/SC County Preparedness ensure EOC is active and functioning with a Strategy Sheriff's Office
·\-') t+) ---; Urban Forest Expand tree list review in current CWP to include Quality of Life Public Works/COD $$ Medium Public Works 14
15 Environmental/ Trees SM Program specifics to develop an urban forest plan to increase
trees, landscaping and greenery in all parts of the city
SG Ordinance Update SG Ordinance Quality of Life Public Works/City $ Small Public Works 12
16 SG RW Attorney's Office
cwr
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Le;id Department(s) Total Ranking Member
SFH permitting review process. Improve turnaround times. Set SLA's for staff and Quality of Life COD/City Attorney's $ Medium Community 12
outsourced reviewers, customer service KPl's, Office Development
17 Permitting RW templates to reduce back and forth, internal staff
expertise to reduce consulting expenses. Simplify
permitting for small home upgrades.
Cu,h,L Unhoused Policies (Formerly Continue this work program item. Determine best Qua I ity of Life COD/Public Works/City $ Large Community 12
18 KM Support for the Un housed 2.0) practices for limited budget smaller cities to manage Attorney's Office/City Development
the unhoused. Review RV practices in surrounding Manager's Office
cities for impacts and potential adoption. Review
Work Program Process Review Work Program History, budget considerations Sustainability City Manager's $ Medium City Manager's Office 11
and timing, key takeaways, best practices, mission and and Fiscal Office/ALL DEPT 19 City Work Program KM vision, goal categories, staff suggestions for process Strategy
improvement and workload management. Include CIP
Leadership Re-establish leadership program in collaboration with Public City Manager's Office $ Small City Manager's Office 11
20 Public Engagement SM Academy neighboring cities and non-profits -to educate the Engagement
public on public policy issues, and encourage new and
participation in city's civic life. Transparency
Enhance Notification Methods *Consider a community meeting requirement for any Public COD/City Manager's $ Medium Community 11
for Development Projects and major project application, especially those requiring a Engagement Office/City Attorney's Development G LC
General Plan Amendments general plan amendment, as some other cities have and Office
21 Public Engagement adopted. Transparency
/ *Consider increasing notification radius from 300 feet-_..--7 to 500 feet (or even 1000 feet for major projects) for
any project application, especially those requiring a
general plan amendment.
Public Engagement Strategy and Consolidate existing CWP (Attachment B Item 10) and Public COD/City Manager's $$ Large Community 11
Policies in Support of Planning proposed CWP public engagement-related items Engagement Office Development
Initiatives (Attachment B Items 4 and S) to establish more and
focused policies governing public outreach and Trans pa re n cy 22 Public Engagement JF engagement with respect to General Plan
amendments and rezonings with special consideration
to lessons learned from the 6th RHNA Cycle Housing
Element revision.
23f I Af Adopt LOS and improve TDM Adopt LOS (Level of Service), in addition to VMT Transportation COD/Public Works/City $$ Large Community 11
Transportation LC Accountability (Vehicle Miles Traveled), in any traffic assessment, Attorney's Office Development
since LOS is still a better measure of traffic impact.
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Major thoroughfare congestion Study De Anza, Stevens Creek, Stelling, Wolfe, Qua I ity of Life Public Works Large Public Works 11
Transportation RW study and road improvements. Homestead, and Bollinger, Road improvement
options include adaptive traffic signals, no turns on
Commercial Diversification Plan Develop a plan and implementation strategy to Qua I ity of Life City Manager's Office Medium City Manager's Office
diversify the range and types of medium-sized
businesses operating in the city.
Economic Development JF
Urban Forest 10-Year Plan Develop a plan and implementation strategy to Sustainability Public Works/CDD Medium Public Works
increase the tree canopy in Cupertino to achieve at and Fiscal
least 30% coverage in every city neighborhood by Strategy
2035 using climate-resilient species.
Environmental/ Trees JF
Impact Fees Evaluate and realign impact fees. Sustainability CDD/City Attorney's Large Community
and Fiscal Office/Public Works Development
Impact Fees KM Strategy
Reduce the Scope of Memorial The Memorial Park Plan like other plans tend to Sustainability Parks & Medium Parks & Recreation
Parks LC Park Plan to under $40M include too many features in one park, which the city and Fiscal Recreation/Public
cannot afford to accommodate. We should reduce the Strategy Works
Active Transportation Plan Continue the existing CWP item. Transportation Public Works Medium Public Works 10
Transportation JF
List of Priorities - For Ranking
#Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Independence Day Celebration Identify and pursue low-hazard alternatives to the Qua I ity of Life Parks & Recreation $$ Large Parks & Recreation 9
Enhancement traditional fireworks presentation if no safe venue for
30 4th of July JF traditional fireworks in Cupertino can be found.
�
tbllc ),,,meet
Enhance Art In-Lieu Fee policy Each development project has to dedicate art in-lieu Quality of Life COD/City Manager's $ Medium Community 9
/ 31
for better engagement fee, but the selection process does not engage the Office/City Attorney's Development
LC public to benefit the city as a whole. Explore policies Office/Public
�-/adopted in other cities for better public engagement. Works/ Administrative
NOTE: To expand the current work program item "Art Services
Transparency for Commisison Restore Hybrid Commission Meetings with both Public l&T/ALL DEPTS $ Large Innovation &8
32 Public Engagement LC Meetings virtual and in-person public comments -with minimal Engagement Technology
staff support. and
Include presentations, design docs in the agenda Transparency
Ad Hoc Senior Establish an ad-hoc senior commission/ Quality of Life Parks & $ Large Parks & Recreation 8
Commission committee/working group to create channels of Recreation/City 33 Senior Services SM communication between the senior population, senior Manager's Office/City
center, senior living facilities -and address concerns Attorney's Office
Night time safety awareness Coordinate public education and potential (private Quality of Life Public Works/SC $ Medium Public Works 8
and/or public) grants for night time safety for County Sheriff's Office
bikes/peds/pets (Fall Bike Fest, SR2S, festivals)
34 Transportation KM
...
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
General Plan Consider community meetings for any development Public COD/City Manager's $ Medium Community
Community or project that requires a GP amendment. Engagement Office Development
Meetings and
Transparency
Public Engagement SM
SV Hopper Feasibility Determine a future funding source for this grant-Transportation Public Works $ Small Public Works
Transportation KM funded program. Provide two ridership and financial
updates per year. (reworded, but the same)
Tree Planting {replaces Tee List Increase tree canopy on city-owned prop erties with Su sta i nab i I ity Public Works $$$ Large Pub lic Works
2.0) climate appropriate, preferably suitably CA native and Fiscal
Environmental/ Trees trees with volunteer tree-planting opportunities as Strategy
feasible.
Environmental hazards Add Geotracker and DTSC sites to the GIS mapping Public l&T/COD $ Small Innovation &
Enviro nmental/ layers in the city to improve public awareness. Engagement Technology
Sustainability and
Transparency
Public Safety -Block Leader and Strengthen Block Leader/Neighborhood Watch Quality of Life City Manager's Office $ Small City Manager's Office 4 Emergency RW Neighborhood Watch programs to ensure the leaders are active and exp and Preparedness the coverage of active neighborhoods.
Bicycle Facilities Continue the existing CWP item. Transportation Public Works/Parks & $ Medium Public Works 40 Transportation JF Recreation
Bus Stop Inventory Inventory city bus stops and coordinate with VTA for Transportation Public Works $ Small Public Works 4
Transportation KM improvements to seating, shading, and security
{reworded, but the same)
Lehigh Quarry Continue to monitor quarry activities and present bi-Public COD/City Manager's $$ Medium Community 2
42 Quarry SM annual updates to Council. Continued collaboration Engagement Office/City Attorney's Development
with County and neighboring cities is recommended. and Office
Transparency
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
License Plate Reade rs De ploy city-owned license plate readers and Quality of Life City Manager's Office $$ Small C ity Manager's Office 1
43 Emergency RW implement policies to allow neighborhood-owned Preparedness ones.
Memorial Park Renovation Reduce plan or place in phases, consider revenue Quality of Life Parks & $$ Medium Parks & Recreation 1
44 Parks RW models such as concessions and services in the mix for Recreation/Public
the park. Works
Strategies to Enhance Sales Tax Develop strategies to improve sales tax revenue, Sustain ab ii ity City Manager's $$ Large City Manager's Office 0
Revenue including, but not limited to : and Fiscal Of fice/CDD/Administra
-With each infill redevelopment, provide Strategy tive Services/City
transparency on the retail space and loss in retail Attorney's Office
categories and sales tax revenue
45 Economic Development LC -Find out what businesses generate B2B taxes in
Cupertino and in other cities
-Attract businesses that generate sales taxes to
Cupertino
-Explore potential incentives to attract them to
Cupertino, such as tax breaks or fee waivers
C ity Hall Seismic Determine cost and feasiblility options to deal with Sustainability Public Works/City $$ Medium Public Works 0
Safety Issues City Hall seismic safety: pros and cons of retrofit, and Fiscal Manager's Office
46 Emergency SM remodel, lease temporary facility, purchase a new Strategy Preparedness building. Include plans for Stocklmeir and Torre.
City Hall Retrofit and EOC Implement the previously approved 2022 Council plan Sustainability Public Works/City $ Small Public Works 0
47 Emergency RW Readiness Plan with EOC migration. and Fiscal Manager's Office Preparedness Strategy
Expedite and/or Remove gridlock in construction, repairs and Sustainability COD $$ Large Community 0
streamline building remodeling by streamlining permitting process. When and Fiscal Development
48 Permitting SM permit and inspection processes get cumbersome, they get circumvented. Strategy
permit processes Delays impact property tax and permitting fees
revenues
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Member Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking
Tax Measures on the 2026 -Real Estate Transfer Tax (similar to Mountain View,Sustainability City Attorney's $$$ Large City Attorney's Office 0
Ballot San Jose and other cities) for large transactions -to and Fiscal Office/ Administrative
capture profits made as a result of upzoning Strategy Services/City
-Head tax (similar to Mountain View and other cities)Manager's Office
49 Taxes I Revenue LC for large employers or renegotiate tax sharing
agreements
-Sales tax (to be collected only if the county takes
away the remaining 0.2S%)
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Economic Development Restore economic development cormmittee, explore Sustainability City Attorney's Small City Attorney's Office
Economic Development RW grant writer position, attract startups and companies and Fiscal Office/City Manager's
in the tech ecosystem. Strategy Office
Business Explore options to support small businesses, fill empty Sustainability City Manager's Office Medium City Manager's Office 27
Economic Development SM Revita lization storefronts, and encourage entry of new forms of and Fiscal
retail to promote revitalization Strategy
Permit Streamlining and Develop a suite of improvements to (1) improve Qua I ity of Life CDD Medium Community
Simplification for Small Home access to, and (2) speed the processing of permits for Development
3 Permitting JF Upgrades small home upgrades so as to enhance co mpliance
and improve overall efficiency.
Financial, Investment, and Review and assess the City's investment policy and Sustainabilit y Administrative Medium Administrative
Cashflow Policy Review (TBD best practices with an analysis of quarterly treasurers and Fiscal Services Services
item) report. Strategy
Financial Policies LC Establish a cashflow management policy with the goal
to reduce the total percentage in cash from 20% to 2%
and to red uce the total percentage in cash and cash-
equivalent to at most 10%, on par with other cities.
Heart of the City Specific Plan Revise the Heart of the City Specific Plan and relevant Qua I ity of Life CDD Large Community
Update neighboring planning areas to focus residential growth Development
on major corridors to better support commercial
activity, and an incre ased tax base as well as the
5 Heart of the City JR creation of "third spaces" for community building,
while bringing homes, amenities, and jobs closer
together to reduce vehicle miles traveled and improve
the atractiveness of active transportation options.
Update City's Update governing policies and guidelines for all Sustainability CDD/City Attorney's Large Community
6 Impact Fees SM Impact fees impact fees and Fiscal Office/Public Works Development
Strategy
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Defensible Impact Fee Nexus With almost infill project approval and revision, Sustainability COD/City Attorney's Large Community
Study for Traffic Impact Fee, we are losing almost all retail with almost zero and Fiscal Office/Public Works Development
Retail Impact Fee, BMR Impact parking. New units tend to provide more town homes, Strategy
Fee rather than much needed smaller starter units or
Impact Fees LC senior flats. With potential challenges to waive impact
fees and design standards, a defensible Nexus study is
necessary to protect the city in order to collect impact
fees since California Constitution does not allow
unfunded mandates levied on cities.
Water Conservation Policies Reduce irrigation while increasing pollinator Sustainability Public Works Medium Public Works
Environmental/ (replaces city water supporting vegetation (turf conversion). Optimize and Fiscal KM Sustainability conservation/ turf conversion) irrigation systems including CUSD use agreement Strategy
sites.
Small Business Revitalization Develop a plan and implementation strategy to Quality of Life City Manager's Office Medium City Manager's Office
Plan support (1) new small business establishment; (2)
Economic Development JF preservation of existing small businesses in order to
improve placemaking in the city and the city's revenue
stream.
Blackberry Farms Pool and Eliminate the 100 day restricted operation of BB Qua I ity of Life Parks & Large Parks & Recreation
Picnic Area -CEQA Review Farms picnic area facilities and swimming pool -and Recreation/City
open all year. Current restrictions deprive city of fee Attorney's
revenues, and deprive public access to public facilities. Office/Public
Parks SM Works/COD
I List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Enhance Senior Services Due to the high cost of senior centers, many seniors Quality of Life Parks & Recreation $$ Large Parks & Recreation 17
have to "age in place", but do still need services
typically provided in senior centers, in addition to
common home maintenance.-
-Utilizing the survey results conducted in 2022 and
2023 to meet the needs of Cupertino seniors
-Consider consultant services similar to Palo Alto or
Saratoga Senior Center to enhance services, while11 Senior Services LC reducing cost to the city.
NOTE: Cupertino Age-Friendly could make a
presentation on the result of 2023 survey, in
collaboration with the city staff.
NOTE: Successful Aging Solutions & Community
Consulting (SASCC), who runs the Saratoga Senior
Center could provide a free gap analysis and feasibility
analysis
Small Business Revitalization Streamline permitting process, explore more themed Sustainability COD/City Manager's $$ Large Community 15
Ordinance events like restaurant week and bobatino, attract and Fiscal Office/Parks & Development 12 Economic Development RW more festivals, create a small business council, Strategy Recreation
provide regulatory support.
City Properties: Planning for Revisit City Hall/Torre Annex Planning RE Seismic/EOC. Qua I ity of Life Public Works/City $$ Medium Public Works 14
13 City Properties/ EOC KM Optimal Use (Formerly City Future planning strategies for Stocklmeir Manager's Office
Properties 2.0) house/garages, Blech House, Blue Pheasant. Goal of
Emergency Operations Review fire, earthquake tornado, active shooter, Sustainability City Manager's $$ Medium City Manager's Office 14
14 Emergency RW Readiness Tsunami, hazardous transport accident policies; and and Fiscal Office/SC County Preparedness ensure EOC is active and functioning with a Strategy Sheriff's Office
Urban Forest Expand tree list review in current CWP to include Qua I ity of Life Public Works/COD $$ Medium Public Works 14
15 Environmental/ Trees SM Program specifics to develop an urban forest plan to increase
trees, landscaping and greenery in all parts of the city
SG Ordinance Update SG Ordinance Qua I ity of Life Public Works/City $ Small Public Works 12
Attorney's Office l16 5G RW
List of Priorities - For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
SFH permitting review process. Improve turnaround times. Set SLA's for staff and Qua I ity of Life CDD/City Attorney's $Medium Community 12
outsourced reviewers, customer service KPl's, Office Development l 17 Permitting RW templates to reduce back and forth, internal staff
expertise to reduce consulting expenses. Simplify
permitting for small home upgrades.
Unhoused Policies (Formerly Continue this work program item. Determine best Qua I ity of Life (DD/Public Works/City $Large Community 12
18 Un housed KM Support for the Un housed 2.0} practices for limited budget smaller cities to manage Attorney's Office/City Development
the unhoused. Review RV practices in surrounding Manager's Office
cities for impacts and potential adoption. Review
Work Program Process Review Work Program History, budget considerations Sustainability City Manager's $ Medium City Manager's Office 11
and timing, key takeaways, best practices, mission and and Fiscal Office/ALL DEPT 19 City Work Program KM vision, goal categories, staff suggestions for process Strategy
improvement and workload management. Include CIP
Leadership Re-establish leadership program in collaboration with Public City Manager's Office $Small City Manager's Office 11
20 Public Engagement SM Academy neighboring cities and non-profits -to educate the Engagement
public on public policy issues, and encourage new and
participation in city's civic life. Transparency
Enhance Notification Methods * Consider a community meeting requirement for any Public CDD/City Manager's $Medium Community 11
for Development Projects and major project application, especially those requiring a Engagement Office/City Attorney's Development
General Plan Amendments general plan amendment, as some other cities have and Office
Public Engagement LC adopted. Transparency 21 *Consider increasing notification radius from 300 feet
to 500 feet (or even 1000 feet for major projects) for
any project application, especially those requiring a
general plan amendment.
Public Engagement Strategy and Consolidate existing CWP (Attachment B Item 10) and Public CDD/City Manager's $$Large Community 11
Policies in Support of Planning proposed CWP public engagement-related items Engagement Office Development
Initiatives (Attachment B Items 4 and 5) to establish more and
focused policies governing public outreach and Transparency I22 Public Engagement JF engagement with respect to General Plan
amendments and rezonings with special consideration
to lessons learned from the 6th RHNA Cycle Housing
Element revision.
Adopt LOS and improve TDM Adopt LOS (Level of Service), in addition to VMT Transportation COD/Public Works/City $$Large Community
�
11
23 Transportation LC Accountability (Vehicle Miles Traveled), in any traffic assessment, Attorney's Office Development
since LOS is still a better measure of traffic impact.
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Major thoroughfare congestion Study De Anza, Stevens Creek, Stelling, Wolfe, Qua I ity of Life Public Works $$ Large Public Works I 11
24 Transportation RW study and road improvements. Homestead, and Bollinger, Road improvement
options include adaptive traffic signals, no turns on
Commercial Diversification Plan Develop a plan and implementation strategy to Qua I ity of Life City Manager's Office $$ Medium City Manager's Office 10
diversify the range and types of medium-sized
businesses operating in the city.
25 Eco_nomic Development JF
Urban Forest 10-Year Plan Develop a plan and implementation strategy to Sustainability Public Works/COD $$ Medium Public Works 10
increase the tree canopy in Cupertino to achieve at and Fiscal
least 30% coverage in every city neighborhood by Strategy
2035 using climate-resilient species.
26 Environmental/ Trees JF
Impact Fees Evaluate and realign impact fees. Sustainability COD/City Attorney's $$$ Large Community 10
and Fiscal Office/Public Works Development
27 Impact Fees KM Strategy
Reduce the Scope of Memorial The Memorial Park Plan like other plans tend to Sustainability Parks & $$ Medium Parks & Recreation 10
28 Parks LC Park Plan to under $40M include too many features in one park, which the city and Fiscal Recreation/Public
cannot afford to accommodate. We should reduce the Strategy Works
Active Transportation Plan Continue the existing CWP item. Transportation Public Works $$ Medium Public Works 10
29 Transportation JF
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Independence Day Celebration Identify and pursue low-hazard alternatives to the Qua I ity of Life Parks & Recreation $$ Large Parks & Recreation 9
Enhancement traditional fireworks presentation if no safe venue for
30 4th of July JF traditional fireworks in Cupertino can be found.
Enhance Art In-Lieu Fee policy Each development project has to dedicate art in-lieu Quality of Life CDD/City Manager's $ Medium Community 9
for better engagement fee, but the selection process does not engage the Office/City Attorney's Development
31 Public Engagement LC public to benefit the city as a whole. Explore policies Office/Public
adopted in other cities for better public engagement. Works/ Administrative
NOTE: To expand the current work program item "Art Services
Transparency for Commisison Restore Hybrid Commission Meetings with both Public l&T/ALL DEPTS $ Large Innovation & 8
32 Public Engagement LC Meetings virtual and in-person public comments -with minimal Engagement Technology
staff support. and
Include presentations, design docs in the agenda Transparency
Ad Hoc Senior Establish an ad-hoc senior commission/ Quality of Life Parks & $ Large Parks & Recreation 8
Commission committee/working group to create channels of Recreation/City 33 Senior Services SM communication between the senior population, senior Manager's Office/City
center, senior living facilities -and address concerns Attorney's Office
Night time safety awareness Coordinate public education and potential (private Qua I ity of Life Public Works/SC $ Medium Public Works 8
and/or public} grants for night time safety for County Sheriff's Office
bikes/peds/pets (Fall Bike Fest, SR2S, festivals}
34 Transportation KM
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
General Plan Consider community meetings for any development Public COD/City Manager's $ Medium Community
Community or project that requires a GP amendment. Engagement Office Development
Meetings and
Transparency
Public Engagement SM
SV Hopper Feasibility Determine a future funding source for this grant-Transportation Public Works $ Small Public Works
Transportation KM funded program. Provide two ridership and financial
updates per year. (reworded, but the same)
Tree Planting (replaces Tee List Increase tree canopy on city-owned properties with Sustainability Public Works $$$ Large Public Works
2.0) climate appropriate, preferably suitably CA native and Fiscal
Environmental/ Trees KM trees with volunteer tree-planting opportunities as Strategy
feasible.
Environmental hazards Add Geotracker and DTSC sites to the GIS mapping Public l&T/COD $ Small Innovation &
Environmental/ KM layers in the city to improve public awareness. Engagement Technology
Sustainability and
Transparency
Public Safety-Block Leader and Strengthen Block Leader/Neighborhood Watch Quality of Life City Manager's Office $ Small City Manager's Office 4 Emergency RW Neighborhood Watch programs to ensure the leaders are active and expand Preparedness the coverage of active neighborhoods.
Bicycle Facilities Continue the existing CWP item. Transportation Public Works/Parks & $ Medium Public Works 4 40 Transportation JF Recreation
Bus Stop Inventory Inventory city bus stops and coordinate with VTA for Transportation Public Works $ Small Public Works 4
41 Transportation KM improvements to seating, shading, and security
(reworded, but the same)
Lehigh Quarry Continue to monitor quar ry activities and present bi-Public COD/City Manage r's $$ Medium Community
42 Quarry SM annual updates to Council. Continued collaboration Engagement Office/City Attorney's Development
with County and neighboring cities is recommended. and Office
Transparency
List of Priorities - For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
License Plate Readers Deploy city-owned license plate readers and Quality of Life City Manager's Office $$ S mall City Manager's Office 1
43 Emergency RW implement policies to allow neighborhood-owned Preparedness ones.
Memorial Park Renovation Reduce plan or place in phases, consider revenue Qua I ity of Life Parks & $$ Medium Parks & Recreation 1
44 Parks RW models such as concessions and services in the mix for Recreation/Public
the park. Works
Strategies to Enhance Sales Tax Develop strategies to improve sales tax revenue, Sustainability City Manager's $$ Large City Manager's Office 0
Revenue including, but not limited to: and Fiscal Office/COD/ Administra
-With each i nfill redevelopment, provide Strategy tive Services/City
transparency on the retail space and loss in retail Attorney's Office
categories and sales tax revenue
45 Economic Development LC -Find out what businesses generate B2B taxes in
Cupertino and in other cities
-Attract businesses that generate sales taxes to
Cupertino
-Explore potential incentives to attract them to
Cupertino, such as tax breaks or fee waivers
City Hall Seismic Determine cost and feasiblility options to deal with Sustainability Public Works/City $$ Medium Public Works 0
Safety Issues City Hall seismic safety: pros and cons of retrofit, and Fiscal Manager's Office
46 Emergency SM remodel, lease temporary facility, purchase a new Strategy Preparedness building. Include plans for Stocklmeir and Torre.
City Hall Retrofit and EOC Implement the previously approved 2022 Council plan Sustain ab i I ity Public Works/City $ Small Public Works 0
47 Emergency RW Readiness Plan with EOC migration. and Fiscal Manager's Office Preparedness Strategy
Expedite and/or Remove gridlock in construction, repairs and Sustainability CDD $$ Large Community 0
streamline building remodeling by streamlining permitting process. When and Fiscal Development
48 Permitting SM permit and inspection processes get cumbersome, they get circumvented. Strategy
permit processes Delays impact property tax and permitting fees
revenues
List of Priorities - For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Tax Measures on the 2026 -Real Esta te Transfer Tax (s imilar to Mountain View,Sustainability City Att orn ey's $$$ Large City Attorney's Office 0
Ballot San Jose and other cities) for large transactions -to and Fiscal Office/ Administrative
capture profits made as a resul,t of upzoning Strategy Services/City
-Head tax (similar to Moumtain View and other cities)Manager's Office
49 Taxes/ Revenue LC for large employers or renegotiate tax sharing
agreements
-Sales tax (to be collected only if the county takes
away the remaining 0.25%)
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Economic Development Restore economic development committee, explore Sustainability City Attorney's Small City Attorney's Office
Economic Development RW grant writer position, attract startups and companies and Fiscal Office/City Manager's
in the tech ecosystem. Strategy Office
Business Explore options to support small businesses, fill empty Sustainability City Manager's Office Medium City Manager's Office
Economic Development SM Revitalization storefronts, and encourage entry of new forms of and Fiscal
retail to promote revitalization Strategy
Permit Streamlining and Develop a suite of improvements to (1) improve Qua I ity of Life CDD Medium Community
Simplification for Small Home access to, and (2) speed the processing of permits for Development
3 Permitting JF Upgrades small home upgrades so as to enhance comp liance
and improve overall efficiency.
Financial, Investment, and Review and assess the City's investment policy and Sustainability Administrative Medium Administrative
Cashflow Policy Review (TBD best practices with an analysis of quarterly treasurers and Fiscal Services Services
item) report. Strategy
Financial Policies LC Establish a cashflow ma.nagement policy with the goal
to reduce the total percentage in cash from 20% to 2%
and to reduce the total percentage in cash and cash-
equivalent to at most 10%, on par with other cities.
Heart of the City Specific Plan Revise the Heart of the City Specific Plan and relevant Qua I ity of Life CDD Large Community
Update neighboring planning areas to focus residential growth Development
on major corridors to better support commercial
activity, and an increased tax base as well as the
Heart of the City JR creation of "third spaces" for community building,
while bringing homes, amenities, and jobs closer
together to reduce vehicle miles traveled and improve
the atractiveness of active transportation options.
Update City's Update governing policies and guidelines for all Sustainability COD/City Attorney's Large Community
6 Impact Fees SM Impact fees impact fees and Fiscal Office/Public Works Development
Strategy
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Defensible Impact Fee Nexus With almost every infill project approval and revision, Sustainability CDD/City Attorne y's Large Community
Study for Traffic Impact Fee, we are losing almost all retail with almost zero and Fiscal Office/Public Works Development
Retail Impact Fee, BMR Impact parking. New units tend to provide more town homes, Strategy
Fee rather than much needed smaller starter units or
Impact Fees LC senior flats. With potential challenges to waive impact
fees and design standards, a defensible Nexus study is
necessary to protect the city in order to collect impact
fees since California Constitution does not allow
unfunded mandates levied on cities.
Water Conservation Policies Reduce irrigation while increasing pollinator Sustainability Public Works Medium Public Works
Environmental/ (replaces city water supporting vegetation (turf conversion). Optimize and Fiscal
Sustainability KM conservation/ turf conversion) irrigation systems including CUSD use agreement Strategy
sites.
Small Business Revitalization Develop a plan and implementation strategy to Quality of Life City Manager's Office Medium City Manager's Office
Plan support (1) new small business establishmen t; (2)
9 Economic Development JF preservation of existing small businesses in order to
improve placemaking in the city and the city's revenue
stream.
Blackberry Farms Pool and Eliminate the 100 day restricted operation of BB Qua I ity of Life Parks & Large Parks & Recreation
Picnic Area -CEQA Review Farms picnic area facilities and swimming pool -and Recreation/City
open all year. Current restrictions deprive city of fee Attorney's
revenues, and deprive public access to public facilities. Office/Public
Works/CDD Parks SM
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Enhance Senior Services Due to the high cost of senior centers, many seniors Qua I ity of Life Parks & Recreation $$ Large Parks & Recreation 17
have to "age in place", but do still need services
typically provided in senior centers, in addition to
common home maintenance.-
-Utilizing the survey results conducted in 2022 and
2023 to meet the needs of Cupertino seniors
-Consider consultant services similar to Palo Alto or
Saratoga Senior Center to enhance services, while
11 Senior Services LC reducing cost to the city.
NOTE: Cupertino Age-Friendly could make a
presentation on the result of 2023 survey, in
collaboration with the city staff.
NOTE: Successful Aging Solutions & Community
Consulting (SASCC), who runs the Saratoga Senior
Center could provide a free gap analysis and feasibility
analysis
Small Business Revitalization Streamline permitting process, explore more themed Sustainability CDD/City Manager's $$ Large Community 15
Ordinance events like restaurant week and bobatino, attract and Fiscal Office/Parks & Development 12 Economic Development RW more festivals, create a small business council, Strategy Recreation -
provide regulatory support.
City Properties: Planning for Revisit City Hall/Torre Annex Planning RE Seismic/EOC. Qua I ity of Life Public Works/City $$ Medium Public Works 14 ---Future planning strategies for Stocklmeir Manager's Office 13 City Properties/ EOC KM Optimal Use (Formerly City
Properties 2.0) house/garages, Blech House, Blue Pheasant. Goal of
\ Emergency Operations Review fire, earthquake tornado, active shooter, Sustainability City Manager's $$ Medium City Manager's Office 14
14 Emergency RW Readiness Tsunami, hazardous transport accident policies; and and Fiscal Office/SC County Preparedness ensure EOC is active and functioning with a Strategy Sheriff's Office
Urban Forest Expand tree list review in current CWP to include Quality of Life Public Works/CDD $$ Medium Public Works 14
15 Environmental/ Trees SM Program specifics to develop an urban forest plan to increase
trees, landscaping and greenery in all parts of the city
SG Ordinance Update SG Ordinance Quality of Life Public Works/City $ Small Public Works 12
16 SG RW Attorney's Office
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
SFH permitting review process. Improve turnaround times. Set SLA's for staff and Quality of Life COD/City Attorney's $ Medium Community 12
outsourced reviewers, customer service KPl's, Office Development
17 Permitting RW templates to reduce back and forth, internal staff
expertise to reduce consulting expenses. Simplify
permitting for small home upgrades.
Unhoused Policies (Formerly Continue this work program item. Determine best Qua I ity of Life COD/Public Works/City $ Large Community 12
18 Unhoused KM Support for the Un housed 2.0) practices for limited budget smaller cities to manage Attorney's Office/City Development
the unhoused. Review RV practices in surrounding Manager's Office
cities for impacts and potential adoption. Review
Work Program Process Review Work Program History, budget considerations Sustainability City Manager's $ Medium City Manager's Office 11
and timing, key takeaways, best practices, mission and and Fiscal Office/ALL DEPT 19 City Work Program KM vision, goal categories, staff suggestions for process Strategy
improvement and workload management. Include CIP
Leadership Re-establish leadership program in collaboration with Public City Manager's Office $ Small City Manager's Office 11 "20 Public Engagement SM Academy neighboring cities and non-profits -to educate the Engagement
public on public policy issues, and encourage new and t!)
participation in city's civic life. Transparency
Enhance Notification Methods * Consider a community meeting requirement for any Public COD/City Manager's $ Medium Community 11
for Development Projects and major project application, especially those requiring a Engagement Office/City Attorney's Development
General Plan Amendments general plan amendment, as some other cities have and Office
21 Public Engagement LC adopted. Transparency
*Consider increasing notification radius from 300 feet
to 500 feet (or even 1000 feet for major projects) for
any project application, especially those requiring a
general plan amendment.
Public Engagement Strategy and Consolidate existing CWP (Attachment B Item 10) and Public CDD/City Manager's $$ Large Community 11
Policies in Support of Planning proposed CWP public engagement-related items Engagement Office Development
Initiatives (Attachment B Items 4 and 5) to establish more and
focused policies governing public outreach and Transparency
22 Public Engagement JF engagement with respect to General Plan
amendments and rezonings with special consideration
to lessons learned from the 6th RHNA Cycle Housing
Element revision.
Adopt LOS and improve TDM Adopt LOS (Level of Service), in addition to VMT Transportation COD/Public Works/City $$ Large Community 11
23 Transportation LC Accountability (Vehicle Miles Traveled), in any traffic assessment, Attorney's Office Development
since LOS is still a better measure of traffic impact.
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Major thoroughfare congestion Study De Anza, Stevens Creek, Stelling, Wolfe, Quality of Life Public Works Large Public Works 11
Transportation RW study and road improvements. Homestead, and Bollinger, Road improvement
options include adaptive traffic signals, no turns on
Commercial Diversification Plan Develop a plan and implementation strategy to Quality of Life City Manager's Office Medium City Manager's Office
diversify the range and types of medium-sized
businesses operating in the city.
Economic Development JF
Urban Forest 10-Year Plan Develop a plan and implementation strategy to Sustainability Public Works/CDD Medium Public Works
increase the tree canopy in Cupertino to achieve at and Fiscal
least 30% coverage in every city neighborhood by Strategy
2035 using climate-resilient species.
Environmental/ Trees JF
Impact Fees Evaluate and realign impact fees. Sustainability CDD/City Attorney's Large Community
and Fiscal Office/Public Works Development
Impact Fees Strategy
Reduce the Scope of Memorial The Memorial Park Plan like other plans tend to Sustainability Parks & Medium Parks & Recreation
Parks LC Park Plan to under $40M include too many features in one park, which the city and Fiscal Recreation/Public
cannot afford to accommodate. We should reduce the Strategy Works
Active Transportation Plan Continue the existing CWP item. Transportation Public Works Medium Public Works
Transportation JF
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Independence Day Celebration Identify and pursue low-hazard alternatives to the Qua I ity of Life Parks & Recreation $$ Large Parks & Recreation 9
Enhancement traditional fireworks presentation if no safe venue for
30 4th of July JF traditional fireworks in Cupertino can be found.
Enhance Art In-Lieu Fee policy Each development project has to dedicate art in-lieu Qua I ity of Life COD/City Manager's $ Medium Community 9
for better engagement fee, but the selection process does not engage the Office/City Attorney's Development
31 Public Engagement LC public to benefit the city as a whole. Explore policies Office/Public
adopted in other cities for better public engagement. Works/ Administrative
NOTE: To expand the current work program item "Art Services
Transparency for Commisison Restore Hybrid Commission Meetings with both Public l&T/ALL DEPTS $ Large Innovation & 8
32 Public Engagement LC Meetings virtual and in-person public comments -with minimal Engagement Technology
staff support. and
Include presentations, design docs in the agenda Transparency
Ad Hoc Senior Establish an ad-hoc senior commission/ Quality of Life Parks & $ Large Parks & Recreation 8
Commission committee/working group to create channels of Recreation/City 33 Senior Services SM communication between the senior population, senior Manager's Office/City
center, senior living facilities -and address concerns Attorney's Office
Night time safety awareness Coordinate public education and potential (private Quality of Life Public Works/SC $ Medium Public Works 8
and/or public) grants for night time safety for County Sheriff's Office
bikes/peds/pets (Fall Bike Fest, SR2S, festivals) �
34 Transportation KM
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
General Plan Consider community meetings for any development Public CDD/City Manager's $ Medium Community
Community or project that requires a GP amendment. Engagement Office Development
Meetings and
Transparency
Public Engagement SM
SV Hopper Feasibility Determine a future funding source for this grant-Transportation Public Works $ Small Public Works
Transpo rtation funded program. Provide two ridership and financial
updates per year. (reworded, but the same)
Tree Planting {replaces Tee List Increase tree canopy on city-owned properties with Sustainability Public Works $$$ Large Public Works
2.0) climate appropriate, preferably suitab ly CA native and Fiscal
Environmental/ Trees trees with volunteer tree-planting opportunities as Strategy
feasible.
Environmental hazards Add Geotracker and DTSC sites to the GIS mapping Public l&T/CDD $ Small Innovation &
Environmental/ layers in the city to improve public awareness. Engagement Technology
Sustainability and
Transparency
Public Safety -Block Leader and Strengthen Block Leader/Neighborhood Watch Quality of Life City Manager's Office $ Small City Manager's Office Emergency Neighborhood Watch programs to ensure the leaders are active and expand Preparedness RW
the coverage of active neighborhoods.
Bicycle Facilities Continue the existing CWP item. Transportation Public Works/Parks & $ Medium Public Works Transportation JF Recreation
Bus Stop Inventory Inventory city bus stops and coordinate with VTA for Transportation Public Works $ Small Public Works 4
Transportation im provements to seating, shading, and security
(reworded, but the same)
Lehigh Quarry Continue to monitor quarry activities and present bi-Public CDD/City Manager's $$ Medium Community 2
42 Quarry annual updates to Council. Continued collaboration Engagement Office/City Attorney's Development
with County and neighboring cities is recommended. Office
Transparency
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking i
Member
License Plate Readers Deploy city-owned license plate readers and Qua I ity of Life City Manager's Office $$ Small City Manager's Office 1
43 Emergency RW implement policies to allow neighborhoo d-owned Preparedness ones.
Memorial Park Renovation Reduce plan or place in phases, consider revenue Qua I ity of Life Parks & $$ Medium Parks & Recreation 1
44 Parks RW models such as concessions and services in the mix for Recreation/Public
the park. Works
Strategies to Enhance Sales Tax Develop strategies to improve sales tax revenue, Sustainability City Manager's $$ Large City Manager's Office 0
Revenue including, but not limited to: and Fiscal Office/COD/ Ad min istr-a
-With each infill redevelopment, provide Strategy tive Services/City
transparency on the retail space and loss in retail Attorney's Office
categories and sales tax revenue
45 Economic Development LC -Find out what businesses generate B2B taxes in
Cupertino and in other cities
- Attract businesses that generate sales taxes to
Cupertino
-Explore potential incentives to attract them to
Cupertino, such as tax breaks or fee waivers
City Hall Seismic Determine cost and feasiblility options to deal with Sustainability Public Works/City $$ Medium Public Works 0
Safety Issues City Hall seismic safety: pros and cons of retrofit, and Fiscal Manager's Office
46 Emergency SM remodel, lease temporary facility, purchase a new Strategy Preparedness building. Include plans for Stocklmeir and Torre.
City Hall Retrofit and EOC Implement the previously approved 2022 Council plan Sustainability Public Works/City $ Small Public Works 0
47 Emergency RW Readiness Plan with EOC migration. and Fiscal Manager's Office Preparedness Strategy
Expedite and/or Remove gridlock in construction, repairs and Sustainability COD $$ Large Community 0
streamline building remodeling by streamlining permitting process. When and Fiscal Development
48 Permitting SM permit and inspection processes get cumbersome, they get circumvented. Strategy
permit processes Delays impact property tax and permitting fees
revenues
List of Priorities -For Ranking
# Topic Proposed By Council Councilmember Submitted Title Councilmember Proposed Project Description Council Goal Lead Department Est budget Est staff hours Lead Department(s) Total Ranking Member
Tax Measures on the 2026 -Real Estate Transfer Tax (similar to Mountain View,Sustainability City Attorney's $$$ Large City Attorney's Office 0
Ballot San Jose and other cities) for large transactions -to and Fiscal Office/ Administrative
capture profits made as a resul't of upzoning Strategy Services/City
-Head tax (similar to Mountain View and other cities)Manager's Office
49 Taxes/ Revenue LC for large employers or renegotiate tax sharing
agreements
-Sales tax (to be collected only if the county takes
away the remaining 0.25%)