DRC 04-06-06
Design Review Committee
April 6, 2006
Cupertino, CA 95014
(408) 777-3308
APPROVED MINUTES OF THE REGULAR MEETING OF THE DESIGN REVIEW
COMMITTEE HELD ON April 6, 2006
ROLL CALL
Committee Members present:
Lisa Giefer, Chairperson
Taghi Saadati, Commissioner
Committee Members absent:
none
Staff present:
Gary Chao
Staff absent:
None
APPROVAL OF MINUTES:
March 2, 2006
Minutes of the March 2, 2006 Design Review Committee were approved.
WRITTEN COMMUNICATIONS: None
POSTPONEMENTSjREMOV AL FROM CALENDAR: None
ORAL COMMUNICATION:
Resident, Jennifer Griffin, expressed concern over the lack of Ash trees in from of the
Elephant Bar restaurant and wanted to make sure other recent developments are in
conformance with the "Heart of the City" landscaping requirements.
CONSENT CALENDAR:
None
PUBLIC HEARING:
1.
Application:
Applicant:
Location:
EXC-2006-02
KCR Development, Inc. (Marketplace)
19620-19780 Stevens Creek Blvd
Sign exception to allow signs to exceed the maximum height limitation and for
several tenants to have two wall signs as part of a sign program at an existing
shopping center. (Marketplace)
2
Design Review Committee
April 6, 2006
Design Review Committee decision final unless appealed.
Staff member Chao explained that the applicant is requesting the exception so that east
and west bound traffic on Stevens Creek Blvd can see the signs for the businesses
located at the back side of the new Marketplace shopping center. The building was
designed such that there are elevated, large wall spaces to mount larger signs for
anchoring tenants. The Sign Ordinance allows for buildings over 5000 square feet to
have 24"sign heights. The sign program provides an option to tenants to have "double
stacked" signs with a maximum height of 36" and not to exceed 50% of the width of the
linear frontage. The project description should have stated that several tenants are
asking for 1 additional sign where 2 are allowed, for a total of three signs, specifically
for the interior tenants. Commissioner Saadati wanted to clarify whether the sign
illustrations in the packet were the actual signage drawing art or conceptual renderings,
and that the pictures in the provided documentation are not to scale and don't show the
actual placement. Commissioner Saadati also expressed concern about the bright colors
of the signs, which seemed to be clashing with the building's color scheme. Staff
member Chao stated that the pictures were a representation and not the actual signage.
The actual signs are conditioned to be brought back for additional review prior to the
building permit issuance. Chairperson Giefer also expressed concerns about the size of
the signs shown in the documentation and the sign colors. She asked about the
proposed mounting of a sign above an existing trellis. There was also a conversation
concerning the exposed neon lighting. The applicant confirmed that the sign
illustrations in the packet are not to scale and are just renderings to show a
generalization of the signs and their artwork. He also added that they are requiring a
condition to future tenants that if their signs have 2 two rows of lettering, that the
second row letters must be 50% smaller than the first row lettering. A resident
commented that she would like to see the sign colors muted, the signs to not be overly
numerous and to require more trees be planted around the project. Commissioner
Saadati approved the sign exception and asked Staff to ensure that the sign colors are
compatible and that the sign are proportioned to each other. Chairperson Giefer agreed
with Commissioner Saaddati and seconded the approval with the conditions that the
larger, single rowed 30" to 36" signs come back to the Design Review Committee for
additional approval, there be no exposed neon without specific approval and that the
trellis along the Stevens Creek Boulevard elevation should be embellished and raised
around the signs per Staff suggestion.
MOTION:
SECOND:
ABSENT:
ABSTAIN:
VOTE:
Commissioner Saadati moved to approve application EXC-2006-02
Chairperson Giefer
None
None
2-0
OLD BUSINESS:
None
3
Design Review Committee
April 6, 2006
NEW BUSINESS:
None
Respectfully submitted:
fut- ~bhÿU
Beth Ebben
Administrative Clerk
g:planning/DRC Committee/Minutes040606