CC 02-07-23 Item #16 EXC-2022-003_Sign Appeal_20565 Valley Green Dr_Staff Presentation20565 Valley Green Drive
Sign Exception
EXC-2022-003
Subject
●Consider an appeal of the Planning
Commission’s decision to deny Sign
Exception to allow three (3) wall signs
where two (2) are permitted and to
further allow two (2) of the three (3) wall
signs to be oriented towards the freeway
on two separate storage facility buildings.
●Applicant: David Ford (All Sign Services)
Background
Public Storage
●3-acres
●263,671 sf building
●Approved by City
Council on June
18, 2019
●Approval did not
include signage
Residential
Condominium
s
Interstate 280
Residential
Apartments Office North De Anza Blvd. Valley Green Drive
Request
Building OneBuilding Two
Request
Sign One
●52 sq. ft. on a 81-foot
frontage
●Internal Facing
●29% of frontage
●Allowed by CMC
●Currently installed
(BLD-2021-1294)
Application Request
Sign Two
●159 sq. ft. on a
324-foot frontage
●Freeway Facing
●13% frontage
Sign Three
●165 sq. ft. on a
322-foot frontage
●Freeway Facing
●14% frontage
CMC 19.104.140: Allows a
maximum of two signs per
business under certain
circumstances.
Planning Commission (10/11/22)
●Denied Sign Exception 5-0.
●Only permitted sign on east elevation.
●Inconsistent with sign (CMC Chapter 19.104)
and bird safety (CMC Chapter 19.102)
ordinances.
●Potential safety hazard to motorists, and
●Potentially preclude portion of I-280 being
designated as a scenic freeway.
Appeal of Planning Commission
●Applicant filed appeal 10/21/22
●Basis of Appeal
●Based on inaccurate information regarding
CEQA requirements, Dark Sky restrictions, and
I-280’s scenic highway designation.
●No discussion by Commissioners on required
findings as outlined in staff report.
●Council’s review is de novo.
Sign Exception
●Individually, all signs comply in size
and illumination per 19.104.140, Wall
Signs
●Per 19.104.290 (C), Findings,requires:
●That the exception to be granted is one that will
require the least modification of the prescribed
regulations and the minimum variance that will
accomplish the purpose.
Sign Exception
Per 19.104.140,a single business is
only allowed two (2)wall signs.
CMC section 19.104.200 only allows
a single freeway-oriented sign per
business.
Conclusion:Requires further
modification of regulations and the
minimum variance.
Environmental Review
●Categorically exempt from the
requirements of the California
Environmental Quality Act
(CEQA)per Sections 15301:
Existing Facilities.
Recommended Action
That the Planning Commission adopt
the proposed draft resolution to:
1.Find that the proposed actions are
exempt from CEQA;and
2.Uphold the appeal in part,
approve one of the two-requested
freeway-oriented signs,and deny the
requested Sign Exception.