ACC 08-12-2024 Searchable PacketCITY OF CUPERTINO
ARTS AND CULTURE COMMISSION
AGENDA
10185 North Stelling Road, Quinlan Conference Room
Monday, August 12, 2024
6:30 PM
Special Meeting
Members of the public wishing to observe the meeting may do so in one of the following
ways:
1) Attend in person at Quinlan Community Center, 10185 N. Stelling Road
2) The meeting will also be streamed live on and online at
https://youtube.com/@cupertinocitycommission
Members of the public wishing to comment on an item on the agenda may do so in the
following ways:
1) Appear in person at Quinlan Community Center.
2) E-mail comments by 4:00 p.m. on Monday, August 12 to the legislative body at
artsandculture@cupertino.gov. These e-mail comments will also be posted to the City’s
website after the meeting.
Oral public comments may be made during the public comment period for each agenda
item.
Members of the audience who address the legislative body must come to the
lectern/microphone and are requested to complete a Speaker Card and identify themselves .
Completion of Speaker Cards and identifying yourself is voluntary and not required to
attend the meeting or provide comments.
NOTICE AND CALL FOR A SPECIAL MEETING OF THE ARTS AND CULTURE
COMMISSION
NOTICE IS HEREBY GIVEN that a special meeting of the Arts and Culture Commission is
hereby called for Monday, August 12, 2024, commencing at 6:30 p.m. in Quinlan
Community Center Conference Room, 10185 North Stelling Road, Cupertino, California
95014. Said special meeting shall be for the purpose of conducting business on the subject
matters listed below under the heading, “Special Meeting."
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Arts and Culture Commission Agenda August 12, 2024
SPECIAL MEETING
PLEDGE OF ALLEGIANCE
ROLL CALL
APPROVAL OF MINUTES
1.Subject: Meeting Minutes for the March 25, 2024 Arts and Culture Commission
meeting
Recommended Action: Review and approve the minutes for the March 25, 2024 Arts
and Culture Commission meeting
A - Draft Minutes
POSTPONEMENTS
ORAL COMMUNICATIONS
This portion of the meeting is reserved for persons wishing to address the Commission on any matter
within the jurisdiction of the Commission and not on the agenda. Speakers are limited to three (3)
minutes. In most cases, State law will prohibit the Commission from making any decisions with respect
to a matter not on the agenda.
WRITTEN COMMUNICATIONS
OLD BUSINESS
NEW BUSINESS
2.Subject: Artist Awards Program Descriptions, Application Requirements, Evaluation
Forms, and 2024 Program Theme
Recommended Action: 1.Review and approve the updated Artist Awards Program
descriptions, application requirements, and evaluation forms; and
2.Discuss and select a theme for the 2024 Artist Awards Program
Staff Report
A - Artist Award Descriptions and Application Requirements RedlinedV2
B - Artist Award Evaluation Forms Redlined
C - Artist Award Descriptions and Application Requirements Clean
D - Artist Award Evaluation Forms Clean
E - Artist Award Program Timeline
F - Artist Award Program Flyers
3.Subject: Presentation and discussion on Art Programming in selected neighboring
jurisdictions
Recommended Action: Receive presentation by Chair Wang and provide feedback on
Art Programming ideas for the City of Cupertino
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Arts and Culture Commission Agenda August 12, 2024
STAFF AND COMMISSION REPORTS
4.Subject: Chair's Update on Mayor's Commissioner Meeting
Recommended Action: Receive update on the Mayor's Commissioner Meeting from
the Chair of the Arts and Culture Commission
FUTURE AGENDA SETTING
ADJOURNMENT
In compliance with the Americans with Disabilities Act (ADA), anyone who is planning to attend this
meeting who is visually or hearing impaired or has any disability that needs special assistance should
call the City Clerk's Office at 408-777-3223, at least 48 hours in advance of the meeting to arrange for
assistance. In addition, upon request in advance by a person with a disability, meeting agendas and
writings distributed for the meeting that are public records will be made available in the appropriate
alternative format.
Any writings or documents provided to a majority of the members after publication of the agenda will
be made available for public inspection. Please contact the City Clerk’s Office in City Hall located at
10300 Torre Avenue, Cupertino, California 95014, during normal business hours.
IMPORTANT NOTICE: Please be advised that pursuant to Cupertino Municipal Code section
2.08.100 written communications sent to the City Council, Commissioners or staff concerning a matter
on the agenda are included as supplemental material to the agendized item. These written
communications are accessible to the public through the City website and kept in packet archives. Do
not include any personal or private information in written communications to the City that you do not
wish to make public, as written communications are considered public records and will be made
publicly available on the City website.
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CITY OF CUPERTINO
Agenda Item
24-13282 Agenda Date: 8/12/2024
Agenda #: 1.
Subject:Meeting Minutes for the March 25, 2024 Arts and Culture Commission meeting
Review and approve the minutes for the March 25, 2024 Arts and Culture Commission meeting
CITY OF CUPERTINO Printed on 8/7/2024Page 1 of 1
powered by Legistar™4
Draft MINUTES
ARTS AND CULTURE COMMISSION
Monday, March 25, 2024
6:30 p.m.
ARTS AND CULTURE COMMISSION MEETING
CALL TO ORDER
At 6:33 p.m., Chair Maa called the meeting to order at City Hall, 10300 Torre Avenue,
Conference Room C.
ROLL CALL
Commissioners Present: Carol Maa, David Wang, Dana Ford, Kiran Rohra, Rani Agrawal
(arrived 6:39 p.m.)
Commissioners Absent: None
Staff Present: Gian Martire, Jessica Javier
APPROVAL OF MINUTES
1. Subject: Meeting Minutes for the January 22, 2024 Arts and Culture Commission Meeting
Recommended Action: Review and approve the minutes for the January 22, 2024 Arts and
Culture Commission meeting.
Chair Maa motioned to approve the January 22, 2024 Arts and Culture Commission meeting
minutes. Commissioner Ford seconded. Motion carried with 4 yes and 1 absent (Agrawal).
POSTPONEMENTS
None
ORAL COMMUNICATIONS
None
WRITTEN COMMUNICATIONS
None
OLD BUSINESS
None
NEW BUSINESS
2. Subject: Election of Chair and Vice Chair
Recommended Action: Elect a Chair and Vice Chair of the Arts and Culture Commission
Gian Martire, Senior Planner, gave a brief overview of procedure and expectations.
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Vice Chair Wang asked for clarification on term limits and normal cycles of approval. Staff
stated there were no established protocols. They clarified that Commissioners could self-
nominate and nominate for either position.
Chair Maa asked for clarification on if a Vice Chair should be someone who had never held
either position before. Senior Planner Martire stated that there was no written rule.
Commissioner Agrawal arrived.
Chair Maa stated that at the Mayor’s meeting it was suggested that continuity be a factor for the
Chair and Vice Chair appointments.
Commissioner Rohra stated that regardless of title, all commissioners had an equal and valid
voice in the commission.
Commissioner Rohra motioned and Chair Maa seconded to nominate Vice Chair Wang for
Chair of the Arts and Culture Commission.
The motion carried unanimously with 5 – Yes, 0 – No, 0 – Absent.
Commissioner Rohra motioned and Commissioner Agrawal seconded to nominate
Commissioner Maa for Vice Chair of the Arts and Culture Commission.
Commissioner Maa motioned and Commissioner Agrawal seconded to nominate
Commissioner Rohra for Vice Chair of the Arts and Culture Commission.
Senior Planner Martire took the vote for the first motion.
The motion carried unanimously with 5 – Yes, 0 – No, 0 – Absent.
Chair Wang reiterated that every Commissioner at the table has an equal voice.
Chair Wang closed the item.
3. Subject: Artist Awards Program Requirements and Evaluation Criteria
Recommended Action: Receive an update on the Artist Awards program requirements and
provide feedback on the evaluation criteria.
Senior Planner Martire introduced Jessica Javier, Administrative Assistant, Parks and
Recreation. She provided an overview including background information, updated application
requirements, process refinements and the reasons for them.
The commissioners asked clarifying questions.
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Vice chair Maa asked for clarification as to the removal of participants who only work in
Cupertino. Administrative Assistant Javier explained that applicants employed in Cupertino
were originally added to promote participation in the early years. Recent years have seen an
increase in resident participation, and it was decided that this should be a priority. Vice Chair
Maa asked if there were other opportunities addressed to make more efficient use of staff time.
Administrative Assistant Javier clarified that the use of online applications and reduction in the
number/size of pieces submittable will and has been helpful. She also stated that the request by
the Commission for anonymous applications was considered but would add a significant
increase in staff time.
Vice Chair Maa asked if limiting the size and format of submissions had been considered. She
stated that when viewing the pieces, a lot of zooming in and out happened due to the non-
standardized submittal requirements. Administrative Assistant Javier clarified that the
acceptance of multiple non-uniform submission formats is to be more inclusive for applicants.
She stated all entries eventually are converted to PDF. She stated she would ask IT if there
might be a solution.
Commissioner Rohra asked for clarification on if the length of the resume had been considered.
Administrative Assistant Javier stated that it had not but was open for discussion and
suggestions. Commissioner Rohra stated she would like to see resumes no longer than one page
in a legibly sized font. Commissioner Ford suggested a maximum of two pages for applicants
with more substantial experience. Chair Wang stated it might be difficult to limit a resume to
one page for those artists with more history. Commissioner Rohra clarified that she meant the
personal statement and not the resume. Commissioner Agrawal suggested a word limit for the
personal statement. Commissioner Ford stated that 500 words was roughly one page of text.
Commissioner Rohra asked that the discussion on page limit be for both resume and personal
statement.
Commissioner Agrawal suggested that anonymous entries be sent to past year’s winners to
help judge and evaluate. She stated that this could help with the number of entries that need to
be evaluated. Chair Wang stated that he liked the idea of public participation but was
concerned about the logistics. Vice Chair Maa asked if there was concern over review time.
Commissioner Agrawal stated that she didn’t feel the amount of time allowed to review
submissions was sufficient. Chair Wang stated he was fine with current rating of the
submissions but suggested maybe Commissioners could pick their favorites and bring those in
as opposed to ranking every single entry.
Commissioner Rohra asked for clarification if decisions needed to be made at this meeting.
Senior Planner Martire clarified that the input would be taken by Administrative Assistant
Javier and evaluated. Administrative Assistant Javier stated she would come back at the next
meeting with revised submission requirements. She clarified that Commissioners could update
with amendments to a motion when it is being voted on. She encouraged the Commissioners to
provide feedback and ideas they felt strongly about. Chair Wang asked for clarification on if a
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commissioner had an idea could they email Administrative Assistant Javier for it to be taken
into consideration. Staff confirmed as long as the suggestion didn’t require the other
commissioner’s input.
Vice Chair Maa stated she felt some of the judging categories were redundant and suggested
consolidating some criteria. She stated she also felt that if the personal statement did not reflect
the theme, immediate disqualification should be considered. Administrative Assistant Javier
asked for clarification if staff or the commissioners would be disqualifying entries. Vice Chair
Maa stated that she was fine with staff doing it. Administrative Assistant Javier stated that the
staff’s function was to take in applications and make sure that the basic information was
included. She clarified that it was the Commission’s responsibility to judge whether an entry
met the criteria artistically speaking. Chair Wang suggested an alignment among the
commissioners on criteria to be met with entries. He stated a failure to meet the criteria could
lead to disqualification.
Commissioner Agrawal reiterated that she would like the artist’s identities to remain
anonymous during judging. Commissioner Rohra stated she felt that would be too much work
for the staff especially if names had to be redacted from statements. She suggested that maybe
the categories for the younger artists could be anonymous since no personal statements were
involved. Chair Wang agreed that that would be a solution that would be acceptable. Vice Chair
Maa asked if there was maybe some way to remove the disqualified entries before the judging
stage. She stated that she would like to be able to flag art pieces that had been submitted in
previous years. Chair Wang stated that the rules did not prohibit submission of previously
submitted art. Vice Chair Maa asked if there was a way to eliminate submissions that did not
meet the contest theme.
Commissioner Rohra suggested that each commissioner choose a top 3 for each category and
that could be where the discussion starts for to final choices as opposed to tallying the scores
and using those choices. Administrative Assistant Javier stated that all the scoring had to be
done in a public meeting. Commissioner Agrawal stated she didn’t mind the scoring process
and wanted to be fair to all entries.
Vice Chair Maa asked if anyone had a suggestion on how to minimize the submission review
burnout. She stated it was difficult to be fair with the number of submissions that had been
received recently. Commissioner Agrawal suggested an additional meeting for the judging
process.
Chair Wang asked if there was a way to streamline the judgement categories for consistency. He
asked for clarification if there was any context for how the evaluation criteria was arrived at
initially. Administrative Assistant Javier stated that the original wording was composed by past
commissioners. She stated that it is up to the current commissioners if they choose to reword
the evaluation criteria.
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Vice Chair Maa suggested consolidating the evaluation criteria across all submission categories.
Commissioners discussed combining the evaluation criteria for each submission category. For
the Young Artist category, the criteria were decided to be:
- Media/Tools
- Creativity of Contest Theme
- Originality
Commissioner Agrawal asked for clarification of the Media/Tools criteria. Chair Wang stated he
felt it was how well an individual executes with their medium of choice.
Vice Chair Maa asked that the contest theme criteria be added to the verbiage for the Emerging
and Distinguished Artist categories. Administrative Assistant Javier clarified that for the Young
Artist category only visual entries were accepted. She stated that for Emerging and
Distinguished, performance, literary, film, etc. were acceptable as well. She stated that placing a
theme criteria might limit applicants’ ability to participate. Vice Chair Maa stated that she felt
the applicants should make the effort to tie their submission to the theme. Chair Wang stated
he saw both points of view but felt that no theme allowed the judges to get a full picture of who
an artist is. Chair Maa asked how the commission would feel if a piece from a previous year
was resubmitted. Administrative Assistant Javier clarified that the commissioners do not have
to give an award if they choose not to. Commissioner Agrawal suggested a line in the
description that stated that although art piece submissions from previous years would be
accepted, they are discouraged.
Administrative Assistant Javier asked for clarification on if the descriptors that accompanied the
criteria categories should be removed along with the category. Chair Wang clarified that staff
should use their judgement to consolidate the ideas with the categories. Commissioners decided
to consolidate the Imagination and Individuality categories with the Creativity and Originality
category for Emerging Artist submissions.
Chair Wang suggested combining the Design and Composition category with Technique/ Skill
of Construction for the Distinguished Artist submissions. Vice Chair Maa suggested for
consistency, the category be changed to Media/Tools and Technique/Skill be used as a bullet
point. Commissioners agreed. Chair Wang asked for clarification on if four categories for
Distinguished Artist would remain, just renamed for consistency. Commissioners agreed.
Vice Chair Maa reiterated her wish to make the contest theme a requirement for all categories
and submissions. Administrative Assistant Javier clarified that the Emerging and Distinguished
categories had no such requirement. Vice Chair Maa stated that she thought it was a reasonable
ask considering the amount of prize money. Commissioner Ford suggested that the theme be
part of the Creativity and Originality and not the Personal Statement. Administrative Assistant
Javier asked for clarification on if the commissioners wanted to add a theme to these award
categories. Commissioner Rohra suggested the theme not be a requirement, but a suggestion.
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She stated that possibly one art piece in a portfolio be linked to the theme. Administrative
Assistant Javier stated that doing that would require changing descriptions not only on the
evaluation forms, but the website as well. She asked for clarification if the commissioners
wanted an overall theme for the program. She asked how that would impact non-visual media
such as literary and performing arts. Commissioner Ford stated that applicants would have to
find a way to tie their work in.
Commissioner Rohra expressed concern that inserting a theme requirement might narrow
possible submissions too much and eliminate some applicants who wish to participate but don’t
have a piece that is on theme. Commissioner Agrawal suggested deciding on a theme earlier in
the process and allowing contestants more time to create artwork. Administrative Assistant
Javier stated that the shorter submission window was more beneficial to the program, but that
once the theme is decided, it can be circulated ahead of the submission period. Commissioners
agreed that an overall theme for the program would be welcome. Administrative Assistant
Javier clarified that the suggestion for only one piece of art in a portfolio be requested to be on
theme. Commissioners agreed.
Chair Wang asked for clarification on if there would be an awards event for the upcoming year.
Administrative Assistant Javier stated there would be.
Chair Wang closed the item.
STAFF AND COMMISSION REPORTS
Chair Wang reported on the March Mayor’s meeting, giving a brief presentation on what was
covered. He stated he had conveyed recent Art and Culture Commission activity and
encouraged the Commissioners to read the notes he collected. He stated that there had been
some updates to the Commissioner Handbook and suggested the Commissioners familiarize
themselves with new policies. He highlighted a few of the updates.
Senior Planner Martire made a short presentation on the scheduled upcoming Arts and Culture
Commission meeting dates and asked if they needed to be changed due to holiday conflicts.
Commissioners agreed on changing the May 27th meeting to May 29th and the November 25th
meeting to November 18th.
Senior Planner Martire reported on the City Manager Commission Liaison meeting and some of
the possible changes to the reporting and minute taking that may be coming.
Senior Planner Martire gave a brief update on the art installation for the Westport project and
overall status.
COMMISSIONER ATTENDANCE AT UPCOMING MEETINGS AND EVENTS
The Mayor’s meeting is bi-monthly and alternates between in-person and remote. The meetings
must be attended by either the Chair or Vice Chair.
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Commissioners to attend the upcoming Mayor’s meetings as follows:
May 15 – Chair Wang (in person)
July 17 – Vice Chair Maa (virtual)
FUTURE AGENDA SETTING
Vice Chair Maa motioned for a report on the status of the City Council Work Program items
that were submitted to City Council. Commissioner Rohra seconded the suggestion.
Commissioner Agrawal motioned for a discussion on a possible event that showcases all
Cupertino artists as a community and brings them together for display. Vice Chair Maa
seconded the motion.
ADJOURNMENT
Chair Wang adjourned the meeting at 8:39 p.m. to the May 29, 2024, special meeting at 6:30 p.m.
Respectfully Submitted by,
Jon de Ridder, Administrative Assistant
Community Development Department
Minutes approved at the _______ regular meeting
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CITY OF CUPERTINO
Agenda Item
24-13283 Agenda Date: 8/12/2024
Agenda #: 2.
Subject:Artist Awards Program Descriptions, Application Requirements, Evaluation Forms, and 2024
Program Theme
1.Review and approve the updated Artist Awards Program descriptions, application
requirements, and evaluation forms; and
2.Discuss and select a theme for the 2024 Artist Awards Program
CITY OF CUPERTINO Printed on 8/7/2024Page 1 of 1
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ARTS AND CULTURE COMMISSION STAFF REPORT
Special Meeting: August 12, 2024
Subject
Artist Awards Program Descriptions, Application Requirements, Evaluation Forms, and
2024 Program Theme
Recommended Action
1. Review and approve the updated Artist Awards Program descriptions,
application requirements, and evaluation forms; and
2. Discuss and select a theme for the 2024 Artist Awards Program.
Discussion
The purpose of the Arts and Culture Commission is to foster and encourage artistic
expression and achievement in the fields of visual, verbal, and performing arts while
preserving and advancing the arts for the benefit of the citizens of Cupertino. Every year
the commission presents awards to deserving artists in recognition of local talent in these
fields.
In 2021 the Arts and Culture Commission reviewed and updated the Artist Awards
descriptions, application requirements, and evaluation forms for the three award
categories: Distinguished Artist, Emerging Artist, and Young Artist. Following the 2023
Artist Awards, the Arts and Culture Commission requested to review and provide
feedback on the program. At the March 25, 2024 Arts and Culture Commission meeting,
City staff reviewed the refined program requirements including the Artist Award
Descriptions and Application Requirements in order to help clarify the process for
applicants and better manage the staff and Commission time required during the
evaluation process. Additionally, the Commission was also asked to provide feedback on
the Artist Award Evaluation Forms.
Following the March meeting and feedback provided, City staff refined the Artist Award
Descriptions/Application Requirements (Attachment A) and updated the Artist Award
Evaluation Forms (Attachment B). It is recommended that the Commission review and
approve the updated Artist Award Descriptions/Application Requirements (Attachment
C) and Evaluation Forms (Attachment D) for the program.
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The 2024 Artist Award Program will begin accepting online applications starting Sunday,
September 1 and online submittals will be due by Tuesday, October 1 at 4:30 p.m. The full
Artist Award Program timeline can be found in Attachment E. The three award programs
will be updated on the City website, under the Arts and Culture Commission webpage,
and staff will work with the City’s Communication Division to publicize the award
programs on the City’s social media platforms. Commissioners will also need to promote
the Artist Awards through personal outreach to their respective networks.
The theme for the Artist Awards Program will need to be discussed and finalized for the
2024 program. For reference, previous themes have included The Year 2020- The New
Normal, What Makes Me Smile, A Day Without Screen Time, Your Dreams for the Future, Your
Vision for the Future of Cupertino, and Artist’s Identity: What Influences You. Staff will then
update the Artist Award Program Flyers (Attachment F) with the Artist Award theme
and email the final version to the commission.
Sustainability Impact
No sustainability impact.
Fiscal Impact
No fiscal impact.
_____________________________________
Prepared by: Jessica Javier, Administrative Assistant
Reviewed and Approved for Submission by: Rachelle Sander, Director of Parks and
Recreation
Attachments:
A – Artist Award Descriptions and Application Requirements RedlinedV2
B – Artist Award Evaluation Forms Redlined
C – Artist Award Descriptions and Application Requirements Clean
D – Artist Award Evaluation Forms Clean
E – Artist Award Program Timeline
F – Artist Award Program Flyers
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Artist Award Descriptions and Application Requirements
Distinguished Artist Award Description
The Distinguished Artist Award recognizes established artists having a substantial body of work
that display merit and excellence, as well as a history of contributions to their artistic field and
the community. Prior winners of the Distinguished Artist Award have taught art classes,
participated in shows or performances, and won awards for their work.
Applicants for the Distinguished Artist Award will be evaluated on their use of media, tools,
design and composition of their submitted portfolio., along with technique and skill of
construction. The Commission will be looking to see if the artist has demonstrated a high level
of skill and ability in the selected techniques for the pieces chosen for their submitted portfolio.
Creativity and oOriginality will also be observed and evaluated, including connection to the
award program theme. The artist must show evidence of creative and unique thought.
All applicants must include a written personal statement that includes goals, education,
training, volunteerism, community involvement and any achievements or awards.
Applicants can participate in any of the following artistic categories: Visual Arts, Performing Arts,
Literary Arts, or Digital Arts.
There is a cash award of $1000 for the Distinguished Artist platinum winner (1st place). To
receive funds, a completed W-9 will be requested.
How to Apply
Who may apply: Artists must live or work in Cupertino or attend high school, college
and/or art school physically located within Cupertino.
Deadline: Applications must be submitted by SundayTuesday, October 1 at 4:30 p.m.
Complete Online Application HERE
Online Application Requirements
1. Submitted Application
2. Personal Statement (maximum 1 page)
3. One letter of endorsement and/or support, which includes relationship to artist.
4. Digital portfolio: (saved as PDF, JPG, JPEG, or PNG or TIFF file)
*At least one piece in the portfolio must connect to the 2024 award program theme:
2024 Artist Awards Theme - “[INSERT THEME]”
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Artists submitting printed visual art can include up to ten three pieces that best represent the
artists’ body of work. Performing artists’ may submit no more than five minutes worth of
performances, and film entries may submit no more than ten five minutes worth of film, and
literary artists’ may submit no more than a total of 5 pages.
Submitting pieces from a previous Artist Awards submission is highly discouraged.
5. Resume and exhibition record (if any and maximum 2 pages)
Winners who receive cash awards must:
Be willing to work with the Arts and Culture Commission to promote the arts in the
community through participation in one or more events designed for that purpose.
Acknowledge the recognition of the City of Cupertino on any printed advertising,
programs or brochures they produce related to the award.
Questions? Please email artsandculture@cupertino.orgartistawards@cupertino.gov
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Emerging Artist Award Description
The Emerging Artist Award was established to encourage and recognize demonstrations of
artistic promise. This award recognizes younger artists as well as those rediscovering their love
of artistic expression later in life.
Applicants for the Emerging Artist Award will be evaluated on their use of media, tools and
working materials. The Commission will also be looking for evidence of creative thought and
originality in the artists’ submitted portfolio, including connection to the award program theme.
How well the artists’ showcase their individuality in their art will also be evaluated.
All applicants must include a written personal statement that includes goals, education,
training, volunteerism, community involvement and any achievements or awards.
Applicants can participate in any of the following artistic categories: Visual Arts, Performing Arts,
Literary Arts, or Digital Arts.
There is a cash award of $750 for the Emerging Artist platinum winner (1st place). To receive
funds, a completed W-9 will be requested.
How to Apply
Who may apply: Artists must live or work in Cupertino or attend high school, college
and/or art school physically located within Cupertino.
Deadline: Applications must be submitted by SundayTuesday, October 1 at 4:30 p.m.
Complete Online Application HERE
Online Application Requirements
1. Submitted Application
2. Personal Statement (maximum 1 page)
3. One letter of endorsement and/or support, which includes relationship to artist.
4. Digital portfolio: (saved as PDF, JPG, JPEG, or PNG or TIFF file)
*At least one piece in the portfolio must connect to the 2024 award program theme:
2024 Artist Awards Theme - “[INSERT THEME]”
Artists submitting printed visual art can include up to ten three pieces that best represent the
artists’ body of work. Performing artists’ may submit no more than five minutes worth of
performances, and film entries may submit no more than ten five minutes worth of film, and
literary artists’ may submit no more than a total of 5 pages.
Submitting pieces from a previous Artist Awards submission is highly discouraged.
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5. Resume and exhibition record (if any and maximum 2 pages)
Winners who receive cash awards must:
Be willing to work with the Arts and Culture Commission to promote the arts in the
community through participation in one or more events designed for that purpose.
Acknowledge the recognition of the City of Cupertino on any printed advertising,
programs or brochures they produce related to the award.
Questions? Please email artsandculture@cupertino.orgartistawards@cupertino.gov
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Young Artist Award Description
Each year the Commission presents awards to deserving young artists in recognition of local
achievements in the visual arts in the following age groups:
Group A: 6-10 years old
Group B: 11-14 years old
Awards: Three awards (Platinum, Gold, and Silver), are given to each age group. Additionally, A
a cash prize of $150 and a plaque is awarded to the Platinum winner. The Gold and Silver
winners will receive a plaque.
Rules:
All applicants must live in Cupertino or attend an educational institution or art school
physically located within Cupertino. Only one entry per artist will be allowed.
Artwork must be completed by the young artists only – parents and teachers cannot
assist or participate in the production of the art.
Artwork that does not fit the contest theme and/or does not contest parameters will not
be considered.
Artists may use a medium of their choice including digitally created still art. Original
artwork may be requested at a later date for public display.
Artwork and completed application form should be submitted by SundayTuesday,
October 1 at 4:30 p.m.
Judging Evaluation Criteria: The primary criteria for both age groups will be how effectively
and/or creatively the applicant has communicated the contest theme. Evidence of imagination
and individualityoriginality as well as effective use of media and tools will also be considered.
The theme of the 2023 2024 award program is:
“[INSERT THEME]”
Complete Online Application HERE
Questions? Please email artsandculture@cupertino.orgartistawards@cupertino.gov
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CITY OF CUPERTINO
DISTINGUISHED ARTIST AWARD JUDGING
EVALUATION FORM
Artist Name
Judges Commissioner Name
Evaluate the piece submission on each of the four judging evaluation criteria indicated below, from 5
points (high) to 1 point (low). Suggested criteria guidelines are below.
Evaluation Criteria Points Notes
Design and Composition
‐ Observe the totality of the artists portfolio. Consider if
the following elements and principles are evident in
their work. Note that not all principles will apply to
every medium.
o *Principles: Unity, Balance,
Rhythm/Movement, Emphasis, Contrast
o *Elements: Line, Shape, Space, Form, Color,
Value, Texture
o *For additional guidance on the principles and
elements, see below the criteria table.
Technique/Skill of ConstructionMedia/Tools
‐ Has the artist demonstrated a high level of skill
and/or ability in the selected techniques that they
have chosen for their artwork? Do the pieces
display an effective use of tools, methods, and
working materials? Has the artist used materials
and skills to effectively portray what they are
trying to convey?
Design and Composition
‐ Observe the totality of the artists portfolio. Consider if
the following elements and principles are evident in
their work. Note that not all principles will apply to
every medium.
o *Principles: Unity, Balance,
Rhythm/Movement, Emphasis, Contrast
o *Elements: Line, Shape, Space, Form, Color,
Value, Texture
o *For additional guidance on the principles and
elements, see below the criteria table.
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Total Points__________/20
Design and Composition
Observe the totality of the artists portfolio. Consider if the following elements and principles are evident
in their work. Note that not all the principles will apply to every medium.
Principles
Unity: Do the parts work as a whole? Consider the marks, shapes, colors, values, and textures.
Balance: Is there an equal distribution of visual weight? Has symmetrical or asymmetrical balance been created in the
shapes, colors, textures, and values?
Rhythm/Movement: Is there fluidity of form in three‐dimensional works? Are there shapes or directional lines to
connect pieces within two‐dimensional works? Does your eye travel around the entire picture plane?
Emphasis: Is there a defined focal point or center of interest?
Contrast: Is there a variety of values, shapes, colors, lines and textures?
Elements
Line: Is there variety of line? Have lines been used to create texture, perspective, or movement?
Shape: Is there variety of shape? Are the shapes used been successfully created and used in the work?
Space: Has the illusion of foreground, middle ground, and background shape been successfully created?
Form: Has the illusion of depth been successfully created in two‐dimensional works? Have appropriate figures
been used to represent the ideas within three‐dimensional works?
Color: Is there a variety of color? Have colors been used to create space or emotion?
Value: Is there a defined light source? Have highlights, shadows, and cast shadows been included in the art?
Texture: Are there visual or tactile surface characteristics in the work? Does it have a variety of texture and interesting
patterns?
Creativity and Originality
‐ Is the work executed in a manner that is unique to the
idea expressed? Is there evidence of creative thought?
How well has the artist conveyed the contest theme?
Personal Statement
‐ Does the personal statement include goals,
education, training, volunteerism, community
involvement, and/or achievements and awards?
21
CITY OF CUPERTINO
EMERGING ARTIST AWARD JUDGING EVALUATION
FORM
Artist Name
Judge’s Commissioner Name
Evaluate the piece submission on each of the four judgingthree evaluation criteria indicated below,
from 5 points (high) to 1 point (low). Suggested criteria guidelines are below.
Total Points__________/2515
Evaluation Criteria Points Notes
Media/Tools
‐ Does the pieces display an effective use of tools,
methods, and working materials? Has the artist
used materials and skills to make an effective
piece for what they are trying to convey?
Creativity and Originality
‐ Is the work executed in a manner that is unique to the
idea expressed? Is there evidence of creative thought?
How well has the artist conveyed the contest theme?
Imagination
‐ Has the artist shown imagination in their artwork? Is
there evidence of creative thought?
Individuality
‐ How well does the artist showcase their individuality
in the piece?
Personal Statement
‐ Does the personal statement include goals,
education, training, volunteerism, community
involvement, and/or achievements and awards?
22
CITY OF CUPERTINO
YOUNG ARTIST AWARD JUDGING EVALUATION
FORM
Artist Name
Judges Commissioner Name
Evaluate the piece submission on each of the four judgingthree evaluation criteria indicated below,
from 5 points (high) to 1 point (low). Suggested criteria guidelines are below.
Evaluation Criteria Points Notes
Media and Tools
‐ Has the artist demonstrated a level of skill and
ability in the selected techniques? Does the piece
display an effective use of tools, methods, and
working materials? Has the artist used materials
and skills to make an effective piece for what they
are trying to convey?
Creativity of Contest Theme
‐ How well has the artist conveyed the contest
theme? Is there evidence of creative thought? Can it
be understood by others?
Imagination
‐ Has the artist shown imagination in their artwork?
Is there evidence of creative thought?
IndividualityOriginality
‐ How well does the artist showcase their
individuality in the piece?
Total Points__________/2015
23
Artist Award Descriptions and Application Requirements
Distinguished Artist Award Description
The Distinguished Artist Award recognizes established artists having a substantial body of work
that display merit and excellence, as well as a history of contributions to their artistic field and
the community. Prior winners of the Distinguished Artist Award have taught art classes,
participated in shows or performances, and won awards for their work.
Applicants for the Distinguished Artist Award will be evaluated on their use of media, tools,
design and composition of their submitted portfolio. The Commission will be looking to see if
the artist has demonstrated a high level of skill and ability in the selected techniques for the
pieces chosen for their submitted portfolio. Creativity and originality will also be observed and
evaluated, including connection to the award program theme.
All applicants must include a written personal statement that includes goals, education,
training, volunteerism, community involvement and any achievements or awards.
Applicants can participate in any of the following artistic categories: Visual Arts, Performing Arts,
Literary Arts, or Digital Arts.
There is a cash award of $1000 for the Distinguished Artist platinum winner (1st place). To
receive funds, a completed W-9 will be requested.
How to Apply
Who may apply: Artists must live in Cupertino or attend high school, college and/or art
school physically located within Cupertino.
Deadline: Applications must be submitted by Tuesday, October 1 at 4:30 p.m.
Complete Online Application HERE
Online Application Requirements
1. Submitted Application
2. Personal Statement (maximum 1 page)
3. One letter of endorsement and/or support, which includes relationship to artist.
4. Digital portfolio: (saved as PDF, JPG, JPEG, or PNG)
*At least one piece in the portfolio must connect to the 2024 award program theme:
2024 Artist Awards Theme - “[INSERT THEME]”
Artists submitting visual art can include up to three pieces that best represent the artists’ body
24
of work. Performing artists’ may submit no more than five minutes worth of performances, film
entries may submit no more than five minutes worth of film, and literary artists’ may submit no
more than a total of 5 pages.
Submitting pieces from a previous Artist Awards submission is highly discouraged.
5. Resume and exhibition record (if any and maximum 2 pages)
Winners who receive cash awards must:
Be willing to work with the Arts and Culture Commission to promote the arts in the
community through participation in one or more events designed for that purpose.
Acknowledge the recognition of the City of Cupertino on any printed advertising,
programs or brochures they produce related to the award.
Questions? Please email artistawards@cupertino.gov
25
Emerging Artist Award Description
The Emerging Artist Award was established to encourage and recognize demonstrations of
artistic promise. This award recognizes younger artists as well as those rediscovering their love
of artistic expression later in life.
Applicants for the Emerging Artist Award will be evaluated on their use of media, tools and
working materials. The Commission will also be looking for evidence of creative thought and
originality in the artists’ submitted portfolio, including connection to the award program theme.
All applicants must include a written personal statement that includes goals, education,
training, volunteerism, community involvement and any achievements or awards.
Applicants can participate in any of the following artistic categories: Visual Arts, Performing Arts,
Literary Arts, or Digital Arts.
There is a cash award of $750 for the Emerging Artist platinum winner (1st place). To receive
funds, a completed W-9 will be requested.
How to Apply
Who may apply: Artists must live in Cupertino or attend high school, college and/or art
school physically located within Cupertino.
Deadline: Applications must be submitted by Tuesday, October 1 at 4:30 p.m.
Complete Online Application HERE
Online Application Requirements
1. Submitted Application
2. Personal Statement (maximum 1 page)
3. One letter of endorsement and/or support, which includes relationship to artist.
4. Digital portfolio: (saved as PDF, JPG, JPEG, or PNG file)
*At least one piece in the portfolio must connect to the 2024 award program theme:
2024 Artist Awards Theme - “[INSERT THEME]”
Artists submitting visual art can include up to three pieces that best represent the artists’ body
of work. Performing artists’ may submit no more than five minutes worth of performances, film
entries may submit no more than five minutes worth of film, and literary artists’ may submit no
more than a total of 5 pages.
Submitting pieces from a previous Artist Awards submission is highly discouraged.
26
5. Resume and exhibition record (if any and maximum 2 pages)
Winners who receive cash awards must:
Be willing to work with the Arts and Culture Commission to promote the arts in the
community through participation in one or more events designed for that purpose.
Acknowledge the recognition of the City of Cupertino on any printed advertising,
programs or brochures they produce related to the award.
Questions? Please email artistawards@cupertino.gov
27
Young Artist Award Description
Each year the Commission presents awards to deserving young artists in recognition of local
achievements in the visual arts in the following age groups:
Group A: 6-10 years old
Group B: 11-14 years old
Awards: Three awards (Platinum, Gold, and Silver) are given to each age group. Additionally, a
cash prize of $150 is awarded to the Platinum winner.
Rules:
All applicants must live in Cupertino or attend an educational institution or art school
physically located within Cupertino. Only one entry per artist will be allowed.
Artwork must be completed by the young artists only – parents and teachers cannot
assist or participate in the production of the art.
Artwork that does not fit the contest theme and/or does not contest parameters will not
be considered.
Artists may use a medium of their choice including digitally created still art. Original
artwork may be requested at a later date for public display.
Artwork and completed application form should be submitted by Tuesday, October 1 at
4:30 p.m.
Evaluation Criteria: The primary criteria for both age groups will be how effectively and/or
creatively the applicant has communicated the contest theme. Evidence of originality as well as
effective use of media and tools will also be considered.
The theme of the 2024 award program is:
“[INSERT THEME]”
Complete Online Application HERE
Questions? Please email artistawards@cupertino.gov
28
CITY OF CUPERTINO
DISTINGUISHED ARTIST AWARD EVALUATION FORM
Artist Name
Commissioner Name
Evaluate the submission on each of the four evaluation criteria indicated below, from 5 points (high)
to 1 point (low).
Total Points__________/20
Evaluation Criteria Points Notes
Media/Tools
‐ Has the artist demonstrated a high level of skill
and/or ability in the selected techniques that they
have chosen for their artwork? Do the pieces
display an effective use of tools, methods, and
working materials? Has the artist used materials
and skills to effectively portray what they are
trying to convey?
Design and Composition
‐ Observe the totality of the artists portfolio. Consider if
the following elements and principles are evident in
their work. Note that not all principles will apply to
every medium.
o *Principles: Unity, Balance,
Rhythm/Movement, Emphasis, Contrast
o *Elements: Line, Shape, Space, Form, Color,
Value, Texture
o *For additional guidance on the principles and
elements, see below the criteria table.
Creativity and Originality
‐ Is the work executed in a manner that is unique to the
idea expressed? Is there evidence of creative thought?
How well has the artist conveyed the contest theme?
Personal Statement
‐ Does the personal statement include goals,
education, training, volunteerism, community
involvement, and/or achievements and awards?
29
Design and Composition
Observe the totality of the artists portfolio. Consider if the following elements and principles are evident
in their work. Note that not all the principles will apply to every medium.
Principles
Unity: Do the parts work as a whole? Consider the marks, shapes, colors, values, and textures.
Balance: Is there an equal distribution of visual weight? Has symmetrical or asymmetrical balance been created in the
shapes, colors, textures, and values?
Rhythm/Movement: Is there fluidity of form in three‐dimensional works? Are there shapes or directional lines to
connect pieces within two‐dimensional works? Does your eye travel around the entire picture plane?
Emphasis: Is there a defined focal point or center of interest?
Contrast: Is there a variety of values, shapes, colors, lines and textures?
Elements
Line: Is there variety of line? Have lines been used to create texture, perspective, or movement?
Shape: Is there variety of shape? Are the shapes used been successfully created and used in the work?
Space: Has the illusion of foreground, middle ground, and background shape been successfully created?
Form: Has the illusion of depth been successfully created in two‐dimensional works? Have appropriate figures
been used to represent the ideas within three‐dimensional works?
Color: Is there a variety of color? Have colors been used to create space or emotion?
Value: Is there a defined light source? Have highlights, shadows, and cast shadows been included in the art?
Texture: Are there visual or tactile surface characteristics in the work? Does it have a variety of texture and interesting
patterns?
30
CITY OF CUPERTINO
EMERGING ARTIST AWARD EVALUATION FORM
Artist Name
Commissioner Name
Evaluate the submission on each of the three evaluation criteria indicated below, from 5 points (high)
to 1 point (low).
Total Points__________/15
Evaluation Criteria Points Notes
Media/Tools
‐ Do the pieces display an effective use of tools,
methods, and working materials? Has the artist
used materials and skills to make an effective
piece for what they are trying to convey?
Creativity and Originality
‐ Is the work executed in a manner that is unique to the
idea expressed? Is there evidence of creative thought?
How well has the artist conveyed the contest theme?
Personal Statement
‐ Does the personal statement include goals,
education, training, volunteerism, community
involvement, and/or achievements and awards?
31
CITY OF CUPERTINO
YOUNG ARTIST AWARD EVALUATION FORM
Artist Name
Commissioner Name
Evaluate the submission on each of the three evaluation criteria indicated below, from 5 points (high)
to 1 point (low).
Evaluation Criteria Points Notes
Media and Tools
‐ Has the artist demonstrated a level of skill and
ability in the selected techniques? Does the piece
display an effective use of tools, methods, and
working materials? Has the artist used materials
and skills to make an effective piece for what they
are trying to convey?
Creativity of Contest Theme
‐ How well has the artist conveyed the contest
theme? Is there evidence of creative thought?
Can it be understood by others?
Originality
‐ How well does the artist showcase their
individuality in the piece?
Total Points__________/15
32
ARTIST AWARD PROGRAM TIMELINE
ARTS AND CULTURE COMMISSION
This is an estimated annual timeline of events for the Arts and
Culture Commission Artist Award Program.
MONTH
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
JANUARY
NOTES
Commissioners Discuss and Finalize:
- Artist Award Theme
Commissioners start outreach and inform their respective networks that the Artist
Award Applications will open in September.
Artist Award Applications Open on September 1
- Artist Awards announced on City website and social media platforms
- Commissioners continue marketing
Artist Award Applications Close on October 1
Commissioners select award winners at the November Arts and Culture
Commission meeting and staff notifies winners.
Commission recognizes and presents awards to selected winners at the January
Arts and Culture Commission Artist Awards Ceremony.
33
Are You an Artist,
Musician, Writer,
Actor, Photographer,
or Dancer?
Every year the City of Cupertino and the
Cupertino Arts and Culture Commission chooses
a Distinguished Artist and an Emerging Artist
who lives or attends school in the City. You are
invited to submit your portfolio. At least one
piece in the portfolio must connect to this year's
theme: [INSERT THEME]
If selected, you will receive public recognition
and a cash award.
It's easy to apply.
Online application and a detailed description
of the contests are available at
cupertino.gov/artawards.
Submit your entry by Tuesday,
October 1 at 4:30 p.m.
Questions? Email to
artistawards@cupertino.gov
34
ARE YOU A YOUNG ARTIST?
The City of Cupertino's Arts
and Culture Commission is
looking for outstanding young
Cupertino artists to submit
their artwork for the Young
Artist Awards.
Winners receive public
recognition and a cash
award.
It’s easy to apply!
Get the award rules
and apply online at
cupertino.gov/artawards and
submit your entry digitally by
Tuesday, October 1 at
4:30 p.m.
There will be one platinum
award for each of
two categories:
Group A: 6-10 years old
Group B: 11-14 years old
Your artwork will be judged on
how effectively and creatively
you’ve communicated this
year's theme of:
“[INSERT THEME]"
Questions? Email to
artistawards@cupertino.gov
35
CITY OF CUPERTINO
Agenda Item
24-13284 Agenda Date: 8/12/2024
Agenda #: 3.
Subject:Presentation and discussion on Art Programming in selected neighboring jurisdictions
Receive presentation by Chair Wang and provide feedback on Art Programming ideas for the City of
Cupertino
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CITY OF CUPERTINO
Agenda Item
24-13285 Agenda Date: 8/12/2024
Agenda #: 4.
Subject:Chair's Update on Mayor's Commissioner Meeting
Receive update on the Mayor's Commissioner Meeting from the Chair of the Arts and Culture
Commission
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