SOR 1992 - 1993
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(;j00 Tom AvemA CuMMna.C4.95014 city OV'Cupettln®
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The meeting was called to order at 3:10 P.M. by Tom Robillard.
OR ER OF BUSINESS:
Roll Call:
Members Present: Hoxsie, Brock, Russell, 'Lim, Robillard.
Chamber alternate Teresa Owen was also present.
Members Absent: None.
Introduction: Each member introduced themselves.
Election of Officers: Bob Hoxsie was appointed Chairperson, Allen Russell was appointed Vice
Chairperson.
Scheduling of Regular Meetings:
By c*nsensus the members agreed to hold bi-monthly meetings on the
second and fourth Mondays of the month from 4:00-6:00 P.M.
REGULAR BUSINESS:
I. Discussion of Work Plan:
Tom Robillard explained the work plan and asked the other members for input as to its format
and time frame. He explained that the work plan should be used as a guide for keeping the
review process on tract.
Mirille Nunan, 10 160 B Santa Clara St., addressed the committee indicating her interest is in
the regulation of Garage Sale Signs.
All members agreed that the work plan was appropriate.
2. Definition of Issues:
Allen Russell reviewed the issues which were brought up by the Chamber of Commerce Sign
Committee.
The members discussed the issues of identity and enhancement of businesses, balanced
identification, siting of buildings, corporate identity, and street identification for multi-tenant
centers.
Anutes: Sign Ordinance Review Committee Septettes 14, 1992
Page-2-
3. IdentifyGoals and Objectives:
J
The Members discussed ASAC's goals and objectives and made changes as they relate to the
new committee. Goal 1 was changed to reflect a more positive approach. Goal 3 was changed
to address the listed subjects and Objective 2 was deleted. The following subjects were added
to goal 3: Real Estate Signs, E.-tempt signs,Freeway Signs, Signs for Public Organizations,
Site Obstructions, Maintenance, Illumination, and Awnings.
The Committee also discussed the goal of allowing greater flexibility of staff approval of
signs.
It was agreed among the committee members that there should be set times and days for
discussion of specific topics. This would allow the public to address the committee on specific
subjects at the appropriate times.
ADJOURNMENT.•
At 5:05 P.M. to the next regular meeting of September 28, 1992, 4:00 P.M., Conference Room A
Prepared By: Approved By:
Thomas R. Robillard Ro oxsi , Chairperson
Planner II Si rdinance Review Committee
Attest:
7
Dorothyy Cornkius
City Clerk
somin914
Chy of Cuperfino
J0300'TomAw=x^Caput m CA 95014 UO& 252-4505
The meeting was called to order at 4:05 P.M. by Chairperson Hoxsie.
ORDER OF BUSINESS:
Roll Call:
Members Present: Hoxsie, 11•ock,Russell,Lim,Robillard.
Chamtw alt.rnate Teresa Owen was also present.
Members Absent: None.
Approval of Minutes: By consensus the minutes of September 14, 1992 where approved as
submitted.
Written and Verbal Communications: None
Postponements/A-justments to the Agenda Order: None
REVIEW ITEMS:
At the request of Teresa Owen the Committee discussed the approval process once the
Committee is finished.
1. Review of Goals and Objectives:
The committee reviewed the changes to the Goals and Objectives and made the following
changes: Goal 1 to read;The Sign Ordinance is to identify avid enhance businesses while
maintaining the aesthetic appearance of the city. Delete objective 4 of goal 2 and modify
objective 5 to read;Remove the Planned Development designation criteria and design sign
criteria based on districts or uses. Lastly, add "quantity" to objective 7 of goal 3.
2. Propose Changes:
The Committee discussed changes to the Purpose and Intent section. It was agreed upon to
make the following changes: Paragraph A, delete ... in a low setting, and replace the second
sentence with the goal 1. Paragraph B, move second sentence to first sentence, replace third
sentence with "The goal is to create a visual environment that will:". Paragraph C, replace
"concerns" with "goals". Rewrite section 2 to read,Provide regulations of sign size, height,
and quantity which will allow for good visibility for the public and the needs of the business
while providing for the safety of the public by minimizing distraction to the motorist and
pedestrian. Add "siting' after the word building in section 3. Lastly, add section 5 to
paragraph C to read;Provide procedures which will facilitate the efficient precessinf of sign
applications while keeping within the criteria set forth in this ordinance.
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• At 6:00 P.M. to the next regular mpg of October 12, 1492,4:00 P.A�i,Confferenc:e Room A
Approved By:
Prepared By:
rson
No
Thomas R.Robillard Sign ce Review Committee
Planner H
Attest:
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�.�,-.•�.�` _/,LSD -�'
Dorothy Cornelius
City Clerk
amass
City of Cup no
10300?ormAvoum CdpaGtea0.CA 95014 ft08)dSd sSOS
The meeting was called to order at 4:15 P.M. by Chairperson Hoxsie.
ORDER OF RLAMSS•
Roil Call:
Members Present: Hoxsie, Russell,Lam,Robillard.
Chamber alternate Teresa Owen was also present.
Members Absent: Brock.
Approval of Minutes: By consensus the minutes of September 28, 1992 where approved as submitted.
Written and Verbal Communications: Monta Vii9a Travel and Century Mom, lion Realty.
Mr. Russell asked st:ff to respond to Century Medallion's complaints and notify the two of when the
subjects they are interested in will be discussed.
REVIEW ITEMS:
At the request of Teresa Owen the Committee discussed the approval process once the Committee is
finished.
1. Review Changes:
The committee reviewed the changes to the General Provisions section and n-ade the following
changes: Section 17.04.020 A, second sentence add, The purpose of the Sign Ordinance ...; In section
B, delete sentence starting with" A sign is recognized ...". The members discussed and agreed to
revisit se%-,tion C 1.
2. Propose Changes:
The Committee made changes to the definitions section which included the following:
Section .030 Animated Signs: remove the last sentence. Add new definition of Changeable Copy Sign
as defined on page 26 of the APA Sign Regulation book. Modify section .070 Change of Face to read;
... means any changes to the letter style, size, color, background, or message. Remove section .090
Computation of sign area, and add in procedures section. Section .100 staff is to rewrite and make
simpler. Section .116 add to last sentence, such as bus shelters or public art. Add new definition for
flags and for banners as defined on pages 26 and 27 of the APA Sign regulations book. Remove
section .180 Illegal Signs. Replace the definitions of Sign, Temporary Sign, and Window Sign with the
definition of those as defined on pages 27 and 28 of the APA Sign Regulation:;book.
Minutes: Sign Ordinance Review Committee October 12, 1992
Pale-2-
The Committee requested a list of issues which need to be looked at again during appropriate times in
the review process. These include Section 17.04.020 C 1, and definitions of Change of Pace, and all
definitions of the various districts.
The Committee discussed timu,g of public input on specific issues, i.e. garage sale, real estate, and
temporary signs.
It was agreed among the Committee Members that Uministrative Procedures,Exempt Signs and
Prohibited Signs be discussed at the next meeting.
ADJOUlItN1'1+1[EN'1C:
At 5:55 P.M. to the next regular meeiag of October 26, 1992,4:00 P.M.,Conference Room A
Prepared By: Approved By:
Thomas R. Robillard 4iiyn
Planner 1Y
Attest:
Dorothy Co 'us
City Clerk
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fi• =.awn�. ,•w
v I
ly of Cuperdno
10300 T meAYznuA C uw*r^CA.9J0N S4a 2$2 e30S
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The meeting was called to order at 4:15 P.M. by Vice Chairperson Russell.
ORDER OF BUSINESS:
Roll Call:
Members Present: Russell, Robillard, and Brock.
Chamber alternate Teresa Owen was also present.
Member Lim arrived at 4:40 P.M.
Members Absent: Hoxsie.
Approval of Minutes: By consensus the mi:rutes of October 12, 1992 where approved as submitted.
Written and Verbal Communications: Letter from Jan Coleman regarding garage sale signs.
REVIEW ITEMS:
It was decided that garage sale signs will be discussed at the meeting of November 9, 1992 so that
interested persons could be notified.
1. Review Changes:
The committee reviewed the changes to the definitions section and made the following changes: Add
"example; movie theater marquee, gas station price sign." at the end of"changeable copy sign", delete
definition of"Planned Development District" and retain the original definition of window signs. The
Committee Members&.;,cussed the difference between advertising and identification concluding that
when advertising becomes a marketing tool for sales and promotional events then it is no longer
identification.
2. Propose Changes:
The Committee made no changes to the "Prohibited Signs" section. The Committee made the changes
to the regulation of"Window Signs" under the "Exempt Signs" iection to read;Window signs for
commercial businesses which are of a temporary nature or which occupy less than 25% twenty five
percent on any window surface.
The following changes were made to the "Administrative Procedures" section: Section 17.12.050,
Planning Department and Director of Planning were changed to Department of Community
Development and Director of Community Development. The Committee decided to revisit this section
in the future. Section 17.12.060 delete the last sentence. Delete section 17.12.070. Section 17.12.080,
delete "or Architectural and Site Approval Committee, es the case may be,". Paragraph "B" to read;
That the proposed sign color and illumination together do not produce glare...". Move paragraph A of
section 17.12.090 to section 17.12.080 paragraph "C". Delete section 17.12.090. Delete"... or
Minutes: Sign Ord Review Committee October 26, 1992
P -2-
Architectural and Site Approval Committee, as the rase may be,. from sections 17.12.100, 17.12.110,
and 17.12.120. Section 17.12.120 is renamed "Appeals and Exceptions", and to read;Those applicants
who wish to appeal a decision by the Director of Community Development or apply for an exception
from the sign code, shall do so under the provisions of Chapter 17.44 and 17.49 of this Title. Staff will
look into the applicability of section 17.12.130.
ADJOUIiPTMEM•
At 5:55 P.M. to the next regular meeting of Ploveinber 9, 1992,4:00 P.M., Conference Roorn A
Prepared By:
Approved
Thomas R. RobitJard
Alan Russell, Vise Chairperson
Planner Il Sign Ordinance Review Committer
Attest:
Dorothy Co us
City Clerk
smin 1026
Ip
City of Cupertdn®
1 _10J007wmAvwnm2ffVM A 95014 (4 352-4505
The meeting was called to order at 4:15 P.M. by Chairperson Hoxsie.
ORDER OF BUSINESS:
Roll Cali:
Members Present: Fimw11, Hoxsie, and Robillard .
Member Lim arrived at 4:30 P.M.
Members Absent: Brock and Owen.
Approval of Minutes: By consensus the minutes of October 26, 1992 where approved as submitted.
Written and Verbal Communications: None.
REVIEW ITEMS:
The Committee discussed the Mercury News article regarding signs.
1. Review Changes:
The Committee discussed issues relating to window signs concluding that there should be some restrictions
for the total amount of window signage allowed. two suggestions where to have a maximum square
footage or including permanent window signs in the amount of wall sign square footage allowed.
The Committee reviewed additional changes staff made to the definitions section and made the following
changes: Office District; means those buildings or group of buildings in which the primary use is
professional offices is within the Professional Office zone, or which are designated as such on the General
Plan. Window Sign; means any sign painted or attached to a window, or located within the building so
that it can be seen through a window from a public street, parking lot, pedestrian plaza, or walkway
accessible to the public.
The committee reviewed changes to the exempt signs section and made the following changes;Window
Signs, directed staff to rewrite an add a capacity to the amount of window signs is allowed, and add "and
do not have any moving parts or are internally illuminated. Also add a new section to read;Neon Signs;
each business in a commercial district may be permitted one neon sign of four square feet or less. The neon
sign shall be calculated into the allowed square footage of window signs.
2. Propose Changes:
The Committee made the following changes to the proposed Garage Sale Sign regulations. Paragraph a)
Each sign :s limited to four square feet per side. Paragraph c)signs located on but not projecting from a
vehicle are permitted. Paragraph d)Garage sale signs may be permitted to be placed twenty-four(24)
hours prior to the sale and must be removed by sunset the last day of the sale.
Minutes: Sign Ordinance Review C November 9, 1992
' age-2-
The following changes were made to the proposes "Signs permitted according to land use districts"
section; Add section"Special Planning Districts" signs located within the area governed by the Monta
Vista Design Guidelines or within any area which a specific plan has been adopted shall conform with the
sign regulations specified in those plans.
The Committee discussed removing professional district signs from the proposed wall sign regulations.
They also discussed basing the letter height of wall signs on the setback from the street.
ADJOURNMENT:
At 6:00 P.M. to the next regular meeting of November°- '`,92,4:00 P.M., Conf„rence Room A
Prepared By: Approved By:
Thomas R. Robillard bent xsie, a>lrperson
Planner 1I inane Review Committee
Attest:
Dorothy Cornkius
City Clerk
smin1026
10300 TomAsS 2=L'm CA 95014 Oft, of Cuperfino f409)2124JOIS
The meeting was called to order at 4:15 PAL by Chairperson Hoxsie.
ORDER OF BUSRMM
Roll Call:
Members Present: Russell,Hoxsie,Brock,Owen,and Robillard.
Member Lim arrived at 4:30 P.M.
Members Absent None.
Appravol of hfinutes: By consensus the Minutes of November 9, 1"2 where approved as submitted.
Written and Verbal Communications: None.
REVIEW�M&
I. Review Changes:
Mr. Robillard clarified changes to"Office Districts"in Definitions,and moved the regulation for"Garage Sale Signs'to the
Temporary Sign section-
2. Propuse Changes:
Mr.Robillard outlined the changes to the Sip Regulations sections. He handed out a proposal combining the Signs
According to Land Use Districts and General Sign Regulations.The members asked staff to clarify the text of wall sign
regulations. The members discussed regulations for window zigns and came to a consensus that the wording as proposed is
acceptable.
It was agreed a minimum frontage requirement was needed to pervent a proliferation of ground signs. Mr.Robillard sugested
he conduct a survey of commercial frontages to help determine an appropriate frontage width. The members discussed Mrs
proposal for the number of tenent names allowed on ground signs.A general agreement was reached that ground signs should
be limited to eight tenant names with a minimum letter height of six inches and spacing of four inches. The members asked
staff to make clear that address numbers be placed on ground signs. Lastly,the members requested that Ground Sign:
Location section A be clarified.
ADJOURNMENT
At 6:00 P.M. to the next regular meeting of Deceninber 19, 1992,4:00 P.M-,Conference Room A
Pre"By: AypKMmdBy.
IG
Thomas R_ Robillard / .obertgn Or 2o ie,thau*Ron
!
Planner 11 (_� Wince Review Comn-duce
Attest:
Dorothy Corneliusv
City Clerk
sminIO26
Me,WWI
City O�Cllp iE®
10300TorreAvi CupmranR CA.95014
The meeting was called to order at 4:05 P.M.by Chairperson Hoxde.
ORDER OF BUSi
Roll Call:
Members Present: Russell,Hoxsie,and Robillard.
Member Lim arrived at 4.30 P.M
Members Absent: Brads,and Owen.
Approval of Minutes: By consensus the Minutes of December 14, 1992 where approved as submitted.
Written and Verbal Communicadone: None.
Chairperson Hoxsie stated he has concerns with the way the sign regulations were being set up. He suggested that a three tier
system be established.The first level for staff approval,the second level for ASAC approval,the third level for exceptions.
Mr. Robillard stated,that he was under the impression that the ordinance would be a two tier approach with staff approval and
an exception process.Thi"would alleviate subjectivity problems. A middle tier,without any review guidelines will recreate
the subjectivity problems. A majority of the members agreed that the three tiered approach would be desirable.
REVYEW ITEMS•
1. Proposed Changes:
Mr.Robillard handed out a survey of ground sign regulations,street frontages,and shopping centers.The Committee then
discussed regulations for minimum ground sign frontages. It was agreed that ground signs would be allowed for sites with a
minimum of 100 feet of frontage with a bmilding setback and frontage combined to be no less than 150 feet. This setback and
frontage rule will allow approximately 80%of the commercial and office buildings to have ground signs.
The Committee then discussed regulations for electronic readerboard signs and agreed that a minimum building size of
50,000 s.f.,a minimum of 20 tenants,and ASAC review should be required.
The number of tenant names on a ground sign was discussed and agreed upon that 5 tenant names or less may be approved at
staff level,between 5 and 8 tenant names will require ASAC review and over 8 names will require an exception.
It was agreed that the height of ground signs may be 7 ft. high with staff approval,and up to 10 ft.with ASAC approval.
It was agreed that the size of a ground sign may be 50 s.f for sites meeting the frontage rule with staff approval,sites with
250 to 500 feet of frontage may have up to 75 s.f.with ASAC approval,and sites with over 500 ft.of frontage may have up to
100 sT as long as there is only one sign with ASAC approval.
The Committee asked that service stations be defined.
The Committee discussed the design review criteria and agreed that sections A,B,and C were acceptable. Section D was
discussed at length and was agreed that the committee will return to this item at a latter date.In section G,change"shall"to
"should"and move it to the Electronic Readertoard Signs section.
Electronic Readerboard Sign section should be modified to reflect the changes made earlier. Add two sections stating that the
size of rcaderboard signs shall be regulated the same as commercial ground signs and that centers with an electronic
readerboard sign will have restricted use of real estate signs and spacial promotional event signs. The Committee agreed that
the distance restriction to residential neighborhoods should be retained.
Dmember
Sew Review COMM" 21, 1992
-2-
1
Mr.RWHard reviewed the remaindea of the Sign RWIation a AS�C i"Sipe section which
was updated to reflect state Incas.Pair.Hoxsie stated that f ceway signs shoml� apP�'
A1D.I :
At 6:10 P.M.to the next regular meeft of January 11, 1993,at 4.00 P.M.,Cow Room A
Approved By:
Tlcomas R. e'
Review Committee
Planaer II
Attest:
Dorothy
City Clem
is m-sin1221
Cagy qj Cupertino
10300 TomAywom Cr1.95014 (t0�2Sl-ISOS
The meeting was called to order at 4:10 P.M.by Vice Chairperson Russell.
ORDER OF BUSU_WM:
Roll Call:
Members Present: Russell,Brock,Robillard,and Owen.
Member Hoxsie arrived at 4:45 P.M.
Members Absent: Lim.
Approval of Minutes: By consensus the Minutes of December 21, 1992 when approved as submitted.
Written and Verbal Conrrnunicatio= None.
REVIEW ITEM:
The Committee reviewed the items discussed at the December 21, 1992 rneetirrg,in particular the approval process. Mr.
Robillard explained that it was staffs recommendation that only a two tier approach be used rather than a three tier approach.
That is,Staff approval of signs and an exception process.
The Committee d9sa and the appropriate number of tenant names on a ground sign.
When Mr.Hoxsie arrived the Committee re-discussed the issues of the approval process. Mr.Robillard stated that he would
research the option of having ASAC policies established in an appendix. Mr.Hoxsie made the point that the issue was to get
as much information to the public as possible as to how ASAC will review signs in an exception hearing.
ADJOUILNM NT:
At 6:10 P.M.to the next regular meeting of January 25, 1993,at 4:00 P.M.,Conference Room A
Prepar�y: Approved By:
Thomas R it d Robert sie,Cbfiirperson
Planner II dinance Review Committee
Attest:
Dorothy Cornefirs
City Clerk
Chy of Cupertino
MOD FormAmmm Eg!mm COL 9"14 40
The meeting was called to order at 4:10 P.M.by Chairperson Hoxsie.
ORDER OF DORM:
Roll Call:
!Ambers Present: Russell,Hoxsie,Brock,Robillard,and Owen.
Members Absent: Lim.
Written and Verbal Communications: None.
REVEEW rMMS:
Mr.Robillard handed old revised versic i�of the proposed sign ordinance. The Members discussed the Appeals Procedures
section and agreed that SeLtion 17.48.010 should be eliminated since it was felt to be redundant with the Exceptions section_
Sections17.48.020 and 030 should be moved to the Exceptions section. Mr.Robillard explained that he would add to Section
17.44.010 to reflect that an exception to be granted will be one which will require the least modification of the prescribed
regulations and the minimum variance that will accomplish the purpose.
The Committee discussed temporary sips at centers with electronic readerbmd signs and agreed that temporary
freestanding signs for individual tenants should not be allowed at these centers,but temporary banners may still be allowed.
The Committee agreed to eliminate Section 17.32.050 Produce signs.The Committee also agreed to add a sentence in the
residential real estate sign section to require off-site open house signs to be removed by sunset the day of the open house.
The Committee agreed to rewrite Section 17.24.140 Ground Sign:Size to reflect the type of formula required by the City of
San lose.The new formula will allow one square foot of sign for every four linear foot of frontage to a maximum of 100
square feet per side. Sites with two monument signs shall split the allowable square footage between the two signs. Further,
the Committee agreed that the wording used in the City of San Jose's Sign Ordinance found on page 16 Section 23.02.910 C
and D should be incorporated into the ground sip section.
Lastly,Mr. Russell asked staff to rewrite Section 17.24.150 to emphasize that centers with a center name shall add the center
name to the ground sign.
ADJOURNMENT:
At 6:10 P.M.to the next regular meeting of February 8, 1993,at 4:00 P.M.,Conference Room A
Prepared Approved By:
Thomas R- Robillard 6bert llo*fe)ChairperMn
Planner 11 k4jg!.2�rdi Review Committee
Attest:
Doro`6y Cornell�9'
City Clerk
mnin1221
W
.._ , TM
_10300 TarmAvemm C sw CA 95014 (480 252-4505
The meeting was called to order at 4:30 P.M. by Chairperson Hoxsie.
ORDER OF BUSINESS:
Roll Cell:
Members Present: Russell,Hoxsie,Brock and Robillard.
Members Absent: Lim and Owen.
Approval of Minutes: By consensus the minutes of January 11, 1993 where approved as submitted. The minutes
of January 25, 1993 where approved as amended as follows.
Review Items: Paragraph 4,add changes to Section 17.24.140 as follows:
C. The aggEgggg sign area of all ground signs shall not exceed an area of one hundred(100)sn M feet
D. Double faced signs having a relative angle between the directions of 180'and a distance between the two sides is
less than two feet need only count the larger of the two surfaces into the sign area.
Written and Verbal Communications: None.
REVIEW ITEMSS:
1. Review Changes:
The Committee discussed and agreed to leave the height of ground signs and the number of tenant names on a
ground sign as written in the proposed ordinance to discuss at the February 22, 1993 meeting.
ADJOURNMENT:
At 5:25 P.M. to the next regular meeting on February 22, 1993,4:00 P.M.,Conference Room A
Prep ar y: Approved By:
Thomas R. R-1+illard be s son,
Planner II ce Review Committee
Attest: /
Dorothy Corn rus
City Clerk
tmVaigWsrninz-s
CI&t!f Owperdno
10300 TonwAvenue.egwrdno,C4.95014 r408
The meeting was called to order at 5:05 P.M. by Chairpc:son Hoxsie.
ORDER OF BUSINESS:
Roil Call:
Members Present: Russell,Hoxsie,Lim, Robillard,and alternate Owen.
Members Absent: Brock.
Approval of Minutes: By consensus the minutes of February 8, 1993 where approved as submitted.
Written and Verbal Communications: None.
REVIEW ITEMS:
1. Review Changes:
Member Lim reviewed his corrections and proposed changes.
The following changes were discussed and made by the Committee:
17.24.020; all businesses should be required to submit a sign program.
17.24.130; the setback for buildings should be measure fi=n the curb fine rather than the property line.
17.24.140; D is confusing and should be rewritten to clarify that"V"shaped signs and three or more sided signs
should count all sides into the sign area.
17.24.150 should contain the requirements for address numbers rather than Section 17.24.2110.
17.32.080 should contain the requirements for electronic readerboard signs from section 17.32.140.
17.32.100 should contain the requirements for electronic readerboard sips from section 17.32.140.
Member Hoxsic reviewed the goals and objectives of the Committee. He stated that he considered the 5000 sq.R.
requirement in Section 17.24.080 was too small. Mr. Robillard stated he will investigate the numbers and return
with a recommendation.
The Committee Members decided that one more meeting will be necess,uy to review the format of the document.
They asked to see a copy of the ordinance without the strike through.
ADJOURNMENT:
At 6:25 P.M. to the next regular meeting on March 8, 1993,4:00 P.M.,Conference Room A
ir Prep,7 By: Approved By:
Thomas R. Robillard Rob i e,d ai gr�son Sign 0 c onu
Planner 11 Sip 0 ce Review Committee
Attest:
Dorothy Co us
City Clerk
tonVsisWmin2-9